Brandwave

Powerade vs Ultima Replenisher:Which is searched more?

In September 2026, Powerade had more branded searches than Ultima Replenisher among electrolyte drink brands worldwide. Powerade was estimated to have 301K branded searches compared to Ultima Replenisher’s 52.7K, and held a 12.7% Share of Search versus Ultima Replenisher’s 2.2%. These are worldwide searches for English-language branded terms.

Share of Search among electrolyte drink brands worldwide in September 2026Which is more popular in search, Powerade or Ultima Replenisher?
Powerade12.7%301K searches
vs
Ultima Replenisher2.2%52.7K searches

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Which is more popular in search, Powerade or Ultima Replenisher?

Compare the electrolyte drink brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Powerade and Ultima Replenisher among electrolyte drink brands worldwide, by month

Share of Search by month for Powerade, Ultima Replenisher. The figures are in the table below the chart.

View monthly share of search table
MonthGatoradeLMNTPoweradeMusashiHydralyteDripDropUltima ReplenisherSkratch LabsNuunHorleysCureWaterboyHydrant
Oct 202539.8%17.4%11.9%11.9%5%2.4%2.1%2.5%2.6%2.4%0.72%1.2%0.09%
Nov 202540.3%17.3%12%12%5%2.1%2.1%2.1%2.4%2.4%0.97%1.2%0.08%
Dec 202540.4%17.9%12.1%12.1%5%2.1%2.1%2.1%2.3%2%1.1%0.92%0.06%
Jan 202636.9%21.6%11%11%5.5%2%2.8%1.9%2.5%2.2%1.1%1.1%0.12%
Feb 202639.3%19%11.7%11.7%5%2.1%2.5%2%2.8%1.9%1%0.79%0.11%
Mar 202639.3%17.4%11.8%14.5%4.1%2.1%2.6%2.1%2.5%1.9%0.94%0.71%0.09%
Apr 202640.3%20.1%12.1%9.9%4.1%2.1%2.8%2.1%2.5%2%1.1%0.87%0.11%
May 202639.8%20%14.6%8%4%2.5%2.4%2.1%2.5%2%1%0.86%0.1%
Jun 202637.3%19.2%16.8%9.2%3.8%2.9%2.6%1.6%2.6%1.8%1.2%0.89%0.11%
Jul 202636.4%20.4%16.4%9%3.7%2.9%2.7%1.9%2.5%1.8%1.1%0.95%0.13%
Aug 202639.4%18.4%14.5%9.7%4.2%3.1%2.2%1.7%2.2%2.4%1.1%0.91%0.1%
Sep 202642.3%15.8%12.7%10.4%5.3%2.7%2.2%2.2%2.1%2.1%1.1%0.88%0.08%

How has the Powerade and Ultima Replenisher comparison changed over the last 12 months?

How did search popularity change for electrolyte drink brands worldwide in September 2026?

  1. In September 2026, Powerade lost estimated Share of Search among electrolyte drink brands worldwide, from 14.5% to 12.7%.

  2. In September 2026, Ultima Replenisher rose from 8th to 7th among electrolyte drink brands worldwide.

Other head-to-heads among electrolyte drink brands

How each brand is measured

Brandwave collects information about searches that people make online using Powerade’s and Ultima Replenisher’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Powerade

1 branded search term

  • powerade

Ultima Replenisher

4 branded search terms

  • ultima electrolyte powder
  • ultima electrolytes
  • ultima hydration
  • ultima replenisher

How the Brand Demand Index is measured

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