PostGrid vs Reachdesk:Which is more popular by branded search?
In August 2026, Reachdesk had more branded searches than PostGrid among direct mail marketing platforms worldwide. Reachdesk was estimated to have 4.4K branded searches compared to PostGrid’s 3.8K, and held a 22.4% Share of Search versus PostGrid’s 19.2%. Worldwide · English terms: these are worldwide searches for English-language branded terms.
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Which is more popular in search, PostGrid or Reachdesk?
Compare platforms that automate measurable direct mail and gifting within marketing programs. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Reachdesk, PostGrid. The figures are in the table below the chart.
View monthly share of search table
| Month | Sendoso | Reachdesk | PostGrid | Postalytics | PFL |
|---|---|---|---|---|---|
| Oct 2025 | 55.5% | 19.5% | 20.2% | 4.6% | 0.22% |
| Nov 2025 | 52.8% | 22.7% | 19.5% | 4.8% | 0.21% |
| Dec 2025 | 56.4% | 19.9% | 17.4% | 6.2% | 0.14% |
| Jan 2026 | 53.9% | 19% | 19.8% | 7.2% | 0.16% |
| Feb 2026 | 53.8% | 18.9% | 19.8% | 7.3% | 0.21% |
| Mar 2026 | 53.7% | 19% | 19.8% | 7.3% | 0.21% |
| Apr 2026 | 52% | 22.7% | 19.6% | 5.4% | 0.2% |
| May 2026 | 51.4% | 22.3% | 19.2% | 6.9% | 0.1% |
| Jun 2026 | 51.3% | 22.4% | 19.3% | 6.8% | 0.15% |
| Jul 2026 | 51.2% | 22.4% | 19.2% | 7% | 0.15% |
| Aug 2026 | 51.3% | 22.4% | 19.2% | 7% | 0.2% |
| Sep 2026 | — | — | — | — | — |
How has the PostGrid and Reachdesk comparison changed over the last 12 months?
3 findings
- The lead changed hands 3 times in the 11 months ending August 2026: Reachdesk took it in November 2025, PostGrid took it in January 2026, Reachdesk took it in April 2026.
- Across the 11 months ending August 2026, PostGrid’s estimated Share of Search among direct mail marketing platforms worldwide moved from 20.2% to 19.2%, and its estimated monthly branded searches moved from 4.6K to 3.8K.
- Across the 11 months ending August 2026, Reachdesk’s estimated Share of Search among direct mail marketing platforms worldwide moved from 19.5% to 22.4%, and its estimated monthly branded searches moved from 4.5K to 4.4K.
How did search popularity change for direct mail marketing platforms worldwide in August 2026?
1 change
Estimated monthly branded searches for PostGrid worldwide fell 17.8% over 11 measured months, from 4.6K to 3.8K in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using PostGrid’s and Reachdesk’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Put your own brand in this comparison
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