Brandwave

Platypus vs Sawyer:Which is searched more?

In August 2026, Sawyer had more branded searches than Platypus among water filters outdoor worldwide. Sawyer was estimated to have 5.4K branded searches compared to Platypus’ 320, and held a 3.2% Share of Search versus Platypus’ 0.19%. These are worldwide searches for English-language branded terms.

Share of Search among water filters outdoor worldwide in August 2026Which is more popular in search, Platypus or Sawyer?
Platypus0.19%320 searches
vs
Sawyer3.2%5.4K searches

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Which is more popular in search, Platypus or Sawyer?

Compare the water filters outdoor people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Platypus and Sawyer among water filters outdoor worldwide, by month

Share of Search by month for Sawyer, Platypus. The figures are in the table below the chart.

View monthly share of search table
MonthSawyerPlatypus
Oct 20252.8%0.3%
Nov 20252.7%0.37%
Dec 20252.1%0.29%
Jan 20262.5%0.23%
Feb 20262.6%0.29%
Mar 20262.3%0.17%
Apr 20263.1%0.23%
May 20262.9%0.26%
Jun 20263.2%0.29%
Jul 20263.1%0.22%
Aug 20263.2%0.19%
Sep 2026——

How has the Platypus and Sawyer comparison changed over the last 12 months?

  • Sawyer was ahead of Platypus in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Platypus’ estimated Share of Search among water filters outdoor worldwide moved from 0.3% to 0.19%, and its estimated monthly branded searches moved from 390 to 320.
  • Across the 11 months ending August 2026, Sawyer’s estimated Share of Search among water filters outdoor worldwide moved from 2.8% to 3.2%, and its estimated monthly branded searches moved from 3.6K to 5.4K.

How did search popularity change for water filters outdoor worldwide in August 2026?

  1. Estimated monthly branded searches for Sawyer worldwide rose 50% over 11 measured months, from 3.6K to 5.4K in August 2026.

  2. Estimated monthly branded searches for Platypus worldwide fell 17.9% over 11 measured months, from 390 to 320 in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Platypus’ and Sawyer’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Platypus

1 branded search term

  • platypus boots

Sawyer

1 branded search term

  • sawyer filter

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Put your own brand in this comparison

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