Pit Boss vs Primo:Which is more popular?
In October 2026, Primo had more branded searches than Pit Boss among kamado grill brands worldwide. Primo had about 8,300 branded searches, while Pit Boss had 590. Primo made up 4.9% of all kamado grill brand searches we track, and Pit Boss accounted for 0.35%. When we asked ChatGPT and Google AI Overviews about kamado grill brands, Primo appeared in two of the five answers and Pit Boss in none.
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Top kamado grill brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Primo was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Pit Boss did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Big Green Egg5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Kamado Joe5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Char-Griller5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Primo2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers- Vision Grills1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Monolith0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Komodo Kamado0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Broil King0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Grill Dome0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Pit Boss0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about kamado grill brands
5 answers
Asked ChatGPT
“What's the best kamado grill?”
Asked ChatGPT
“Which kamado grill should I buy?”
Asked ChatGPT
“What are the best ceramic grill brands?”
Searched Google, AI Overview
“kamado grill”
Searched Google, AI Overview
“best kamado grill”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 27, 2026.
Is Pit Boss or Primo more popular in search?
This chart shows how often people search Google for Pit Boss and Primo by name. Each line represents a brand's share of searches for all 11 kamado grill brands we track, month by month, from English-language searches worldwide.
Share of searches by month for Primo, Pit Boss. The figures are in the table below the chart.
View monthly share of searches table
| Month | Big Green Egg | Kamado Joe | Primo | Char-Griller | Monolith | Vision Grills | Komodo Kamado | Broil King | Grill Dome | Pit Boss | Saffire |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Nov 2025 | 58.8% | 26.4% | 5.4% | 3.1% | 1.9% | 2.4% | 0.83% | 0.26% | 0.31% | 0.44% | 0.21% |
| Dec 2025 | 54.8% | 30.1% | 5.1% | 3.5% | 2.2% | 2.2% | 0.8% | 0.29% | 0.36% | 0.44% | 0.24% |
| Jan 2026 | 54.4% | 29.7% | 5.7% | 3.4% | 2.2% | 2.2% | 0.96% | 0.35% | 0.43% | 0.43% | 0.29% |
| Feb 2026 | 54.6% | 29.8% | 5.7% | 3.3% | 2.2% | 2.2% | 0.78% | 0.29% | 0.36% | 0.53% | 0.29% |
| Mar 2026 | 54.6% | 29.9% | 4.4% | 3.3% | 2.7% | 2.7% | 0.77% | 0.4% | 0.36% | 0.53% | 0.29% |
| Apr 2026 | 51.5% | 34.3% | 4.2% | 3.1% | 2.5% | 2.1% | 0.75% | 0.41% | 0.31% | 0.59% | 0.15% |
| May 2026 | 51.4% | 34.5% | 4.2% | 3.1% | 2.5% | 2.1% | 0.74% | 0.41% | 0.26% | 0.61% | 0.18% |
| Jun 2026 | 50.7% | 33.8% | 5.1% | 3.6% | 2.5% | 2% | 0.74% | 0.4% | 0.31% | 0.58% | 0.18% |
| Jul 2026 | 55.2% | 30.3% | 4.5% | 3.3% | 2.2% | 2.2% | 0.8% | 0.43% | 0.29% | 0.64% | 0.16% |
| Aug 2026 | 51.3% | 34.4% | 4.6% | 3% | 2.5% | 2.1% | 0.72% | 0.38% | 0.38% | 0.49% | 0.18% |
| Sep 2026 | 55% | 30.2% | 4.5% | 3.3% | 2.2% | 2.2% | 0.95% | 0.36% | 0.5% | 0.5% | 0.19% |
| Oct 2026 | 53.7% | 29.4% | 4.9% | 4.5% | 2.6% | 2.6% | 0.77% | 0.43% | 0.43% | 0.35% | 0.23% |
Pit Boss sells other things too, so only its searches that name this product count here, like “pit boss kamado”.
How has branded search for Pit Boss and Primo changed worldwide over the last 12 months?
3 findings
- Primo was ahead of Pit Boss in every measured month of the 12 months ending October 2026.
- Across the 12 months ending October 2026, Pit Boss’ share of searches among kamado grill brands worldwide moved from 0.44% to 0.35%, and its estimated monthly branded searches moved from 1K to 590.
- Across the 12 months ending October 2026, Primo’s share of searches among kamado grill brands worldwide moved from 5.4% to 4.9%, and its estimated monthly branded searches moved from 12.5K to 8.3K.
How did search popularity change for kamado grill brands worldwide in October 2026?
2 changes

In October 2026, Pit Boss fell from 9th to 10th among kamado grill brands worldwide.

Estimated monthly branded searches for Primo worldwide fell 33.6% over 12 measured months, from 12.5K to 8.3K in October 2026.
How are Pit Boss’ and Primo’s branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using Pit Boss’ and Primo’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among kamado grill brands

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