Brandwave

Pigment vs Vena:Which is searched more?

In September 2026, Vena had more branded searches than Pigment among financial planning and analysis platforms worldwide. Vena was estimated to have 135K branded searches compared to Pigment’s 610, and held a 61.9% Share of Search versus Pigment’s 0.28%. These are worldwide searches for English-language branded terms.

Share of Search among financial planning and analysis platforms worldwide in September 2026Which is more popular in search, Pigment or Vena?
Pigment0.28%610 searches
vs
Vena61.9%135K searches

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Which is more popular in search, Pigment or Vena?

Compare the platforms used for company financial planning. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Pigment and Vena among financial planning and analysis platforms worldwide, by month

Share of Search by month for Vena, Pigment. The figures are in the table below the chart.

View monthly share of search table
MonthVenaAnaplanPlanfulCubePigment
Oct 202565.1%29.6%4.1%0.95%0.24%
Nov 202569.5%25.9%3.6%0.8%0.24%
Dec 202565.7%29.8%3.4%0.92%0.24%
Jan 202661%33.9%3.9%0.86%0.28%
Feb 202661.4%34.2%3.2%0.86%0.29%
Mar 202660.9%34%3.9%0.86%0.35%
Apr 202661.4%34.2%3.2%0.86%0.34%
May 202666%30.1%2.9%0.78%0.29%
Jun 202661.9%34.4%2.7%0.73%0.28%
Jul 202661.3%34.3%3.2%0.89%0.33%
Aug 202666%30.1%2.8%0.78%0.29%
Sep 202661.9%34.4%2.6%0.73%0.28%

How has the Pigment and Vena comparison changed over the last 12 months?

How did search popularity change for financial planning and analysis platforms worldwide in September 2026?

  1. In September 2026, Vena lost estimated Share of Search among financial planning and analysis platforms worldwide, from 66% to 61.9%.

Other head-to-heads among financial planning and analysis platforms

How each brand is measured

Brandwave collects information about searches that people make online using Pigment’s and Vena’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Pigment

3 branded search terms

  • fp&a pigment
  • pigment financial planning
  • pigment fp&a

Vena

2 branded search terms

  • vena
  • vena planning

How the Brand Demand Index is measured

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