Brandwave

Perfmatters vs W3 Total Cache:Which is more popular?

In September 2026, Perfmatters had more branded searches than W3 Total Cache among WordPress performance plugins worldwide. Perfmatters had about 2,400 branded searches, while W3 Total Cache had 1,300. Perfmatters made up 4.8% of all WordPress performance plugin searches we track, and W3 Total Cache accounted for 2.6%. When we asked ChatGPT and Google AI Overviews about WordPress performance plugins, Perfmatters appeared in three of the five answers and W3 Total Cache in two. Perfmatters was mentioned before W3 Total Cache in three out of five answers.

Among WordPress performance plugins worldwide in September 2026

Who do people search for more?

Perfmatters, about 85% more searches than W3 Total Cache

Perfmatters 2.4K searchesW3 Total Cache 1.3K searches

Who does AI mention more?

Perfmatters, mentioned in 3 of 5 answers, W3 Total Cache in 2

Perfmatters in 3 of 5W3 Total Cache in 2 of 5

Who does AI recommend more?

Perfmatters, named ahead of W3 Total Cache in 3 of 5 answers

Perfmatters first in 3W3 Total Cache first in 2

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Top WordPress performance plugins in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Perfmatters was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. W3 Total Cache was mentioned in two out of five: not in any of the three ChatGPT answers, but in both Google AI Overviews. Perfmatters was listed before W3 Total Cache in three out of five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. WP Rocket1st
  2. LiteSpeed Cache2nd
  3. FlyingPress3rd
  4. W3 Total Cache4th
  5. Perfmatters5th
  6. NitroPack6th
  7. Autoptimize6th
  8. WP Fastest Cache8th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • WP Rocket5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • LiteSpeed Cache5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • FlyingPress3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Perfmatters3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Autoptimize2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • W3 Total Cache2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • NitroPack1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • WP Fastest Cache1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers

See every answer about WordPress performance plugins

5 answers

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is Perfmatters or W3 Total Cache more popular in search?

This chart shows how often people search Google for Perfmatters and W3 Total Cache by name. Each line represents a brand's share of searches for all eight WordPress performance plugins we track, month by month, from English-language searches worldwide.

Perfmatters and W3 Total Cache among WordPress performance plugins worldwide, by month

Share of searches by month for Perfmatters, W3 Total Cache. The figures are in the table below the chart.

View monthly share of searches table
MonthWP RocketFlyingPressNitroPackLiteSpeed CachePerfmattersAutoptimizeW3 Total CacheWP Fastest Cache
Oct 202551.3%15.3%10.3%8.4%5.6%2.4%3.7%3%
Nov 202550.2%15%10%8.2%6.7%2.4%4.5%3%
Dec 202550.9%15.2%10.2%8.3%5.5%2.5%3.7%3.7%
Jan 202650.7%15.2%10.1%8.3%5.5%2.9%3.7%3.7%
Feb 202650.3%15%10%8.2%5.5%3.6%3.6%3.6%
Mar 202648.5%14.5%9.7%9.7%6.4%3.5%4.2%3.5%
Apr 202650.5%15.1%10.1%8.2%6.7%3.7%2.9%2.9%
May 202647.5%17.4%9.5%9.5%6.3%4.2%2.8%2.8%
Jun 202651.4%15.4%10.2%8.3%5.5%3.6%3%2.5%
Jul 202647%17.2%11.4%9.3%6.1%3.4%3.4%2.1%
Aug 202662.4%12.5%6.8%6.8%3.7%2.9%2.9%2%
Sep 202654.4%16.3%8.8%7.2%4.8%3.8%2.6%2%

How has the Perfmatters and W3 Total Cache comparison changed over the last 12 months?

3 findings

How did search popularity change for WordPress performance plugins worldwide in September 2026?

2 changes
  1. In September 2026, Perfmatters gained share of searches among WordPress performance plugins worldwide, from 3.7% to 4.8%.

  2. Estimated monthly branded searches for W3 Total Cache worldwide fell 55.2% over 12 measured months, from 2.9K to 1.3K in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Perfmatters’ and W3 Total Cache’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Perfmatters

1 branded search term

  • perfmatters

W3 Total Cache

1 branded search term

  • w3 total cache

How the Brand Demand Index is measured

Other head-to-heads among WordPress performance plugins

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