#paid vs WordPress:Which is searched more?
In September 2026, WordPress had more branded searches than #paid among seo Services brands worldwide. WordPress was estimated to have 1.3M branded searches compared to #paid’s 368K, and held a 0.27% Share of Search versus #paid’s 0.08%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, #paid or WordPress?
Compare the seo services brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for WordPress, #paid. The figures are in the table below the chart.
View monthly share of search table
| Month | Google Ads | WordPress | #paid | BigCommerce | |
|---|---|---|---|---|---|
| Oct 2025 | 98.6% | 0.88% | 0.49% | 0.06% | 0.01% |
| Nov 2025 | 98.6% | 0.88% | 0.4% | 0.06% | 0.01% |
| Dec 2025 | 98.6% | 0.9% | 0.4% | 0.07% | 0.01% |
| Jan 2026 | 98.6% | 0.9% | 0.41% | 0.07% | 0.01% |
| Feb 2026 | 98.4% | 1.1% | 0.48% | 0.08% | <0.01% |
| Mar 2026 | 98.6% | 0.89% | 0.41% | 0.06% | <0.01% |
| Apr 2026 | 98.6% | 0.89% | 0.4% | 0.06% | <0.01% |
| May 2026 | 98.7% | 0.9% | 0.34% | 0.07% | <0.01% |
| Jun 2026 | 98.7% | 0.92% | 0.34% | 0.08% | <0.01% |
| Jul 2026 | 98.7% | 0.93% | 0.28% | 0.08% | <0.01% |
| Aug 2026 | 98.7% | 0.92% | 0.28% | 0.08% | <0.01% |
| Sep 2026 | 98.6% | 1.1% | 0.27% | 0.08% | <0.01% |
How has the #paid and WordPress comparison changed over the last 12 months?
3 findings
- WordPress was ahead of #paid in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, #paid’s estimated Share of Search among seo Services brands worldwide moved from 0.06% to 0.08%, and its estimated monthly branded searches moved from 301K to 368K.
- Across the 12 months ending September 2026, WordPress’ estimated Share of Search among seo Services brands worldwide moved from 0.49% to 0.27%, and its estimated monthly branded searches moved from 2.3M to 1.3M.
How did search popularity change for seo Services brands worldwide in September 2026?
2 changes
How each brand is measured
Brandwave collects information about searches that people make online using #paid’s and WordPress’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.