Brandwave

Ovia vs Spot On:Which is searched more?

In September 2026, Ovia and Spot On were level in searches among period tracking apps worldwide, with an estimated 1.6K versus 1.7K branded searches, at 0.81% and 0.9% of the total. These are worldwide searches for English-language branded terms.

Share of searches among period tracking apps worldwide in September 2026Is Ovia or Spot On more popular in search?
Ovia0.81%1.6K searches
vs
Spot On0.9%1.7K searches

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Is Ovia or Spot On more popular in search?

Compare the period and fertility tracking apps people use. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Ovia and Spot On among period tracking apps worldwide, by month

Share of searches by month for Spot On, Ovia. The figures are in the table below the chart.

View monthly share of searches table
MonthFloNatural CyclesClueStardustEukiGlowSpot OnOvia
Oct 202546.1%34.9%10.9%4.6%1.3%0.8%0.47%1%
Nov 202545%37%9.5%4.9%1.3%0.85%0.55%0.88%
Dec 202540.5%41.9%10.4%3.7%1.5%0.78%0.46%0.78%
Jan 202643.5%39.4%10.6%3.5%1.2%0.61%0.4%0.83%
Feb 202650.8%32.2%9.8%3.7%1.4%0.75%0.54%0.76%
Mar 202645.5%35.2%11.8%4.1%1.3%0.78%0.62%0.72%
Apr 202643.4%33.3%15%4.4%1.5%0.89%0.76%0.79%
May 202650.1%28.9%13.7%3.7%1.3%0.9%0.66%0.68%
Jun 202652.1%27.6%12.5%4.2%1.2%1.1%0.68%0.67%
Jul 202652%26.5%12.8%4.9%1.2%1.3%0.64%0.62%
Aug 202640.9%36.8%13%4.8%1.7%1.5%0.67%0.67%
Sep 202643.9%33.4%12.3%5.2%1.9%1.5%0.9%0.81%

How has the Ovia and Spot On comparison changed over the last 12 months?

3 findings
  • The lead changed hands 3 times in the 12 months ending September 2026: Spot On took it in June 2026, Ovia took it in August 2026, Spot On took it in September 2026.
  • Across the 12 months ending September 2026, Ovia’s share of searches among period tracking apps worldwide moved from 1% to 0.81%, and its estimated monthly branded searches moved from 1.8K to 1.6K.
  • Across the 12 months ending September 2026, Spot On’s share of searches among period tracking apps worldwide moved from 0.47% to 0.9%, and its estimated monthly branded searches moved from 870 to 1.7K.

How did search popularity change for period tracking apps worldwide in September 2026?

2 changes
  1. In September 2026, Spot On rose from 8th to 7th among period tracking apps worldwide.

  2. In September 2026, Ovia fell from 7th to 8th among period tracking apps worldwide.

How are branded searches counted?

5 search terms

Brandwave collects information about searches that people make online using Ovia’s and Spot On’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Ovia

3 branded search terms

  • ovia app
  • ovia fertility
  • ovia period tracker

Spot On

2 branded search terms

  • spot on app
  • spot on period tracker

How the Brand Demand Index is measured

Other head-to-heads among period tracking apps

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