OpenSea vs Rarible:Which is searched more?
In August 2026, OpenSea had more branded searches than Rarible among NFT marketplaces worldwide. OpenSea was estimated to have 301K branded searches compared to Rarible’s 6.6K, and held an 87.4% Share of Search versus Rarible’s 1.9%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, OpenSea or Rarible?
Compare the marketplaces people trade digital collectibles on. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for OpenSea, Rarible. The figures are in the table below the chart.
View monthly share of search table
| Month | OpenSea | Rarible |
|---|---|---|
| Oct 2025 | 75.6% | 3.7% |
| Nov 2025 | 74.9% | 4.5% |
| Dec 2025 | 73% | 4.4% |
| Jan 2026 | 75.5% | 3.7% |
| Feb 2026 | 76.6% | 3.8% |
| Mar 2026 | 82.6% | 2.7% |
| Apr 2026 | 81.5% | 3.3% |
| May 2026 | 83.6% | 3.4% |
| Jun 2026 | 82.3% | 3.3% |
| Jul 2026 | 81.1% | 4% |
| Aug 2026 | 87.4% | 1.9% |
| Sep 2026 | — | — |
How has the OpenSea and Rarible comparison changed over the last 12 months?
3 findings
- OpenSea was ahead of Rarible in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, OpenSea’s estimated Share of Search among NFT marketplaces worldwide moved from 75.6% to 87.4%, and its estimated monthly branded searches moved from 368K to 301K.
- Across the 11 months ending August 2026, Rarible’s estimated Share of Search among NFT marketplaces worldwide moved from 3.7% to 1.9%, and its estimated monthly branded searches moved from 18.1K to 6.6K.
How did search popularity change for NFT marketplaces worldwide in August 2026?
2 changes
In August 2026, OpenSea gained estimated Share of Search among NFT marketplaces worldwide, from 81.1% to 87.4%.
In August 2026, Rarible lost estimated Share of Search among NFT marketplaces worldwide, from 4% to 1.9%.
How each brand is measured
Brandwave collects information about searches that people make online using OpenSea’s and Rarible’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.