Brandwave

Open University vs Udacity:Which is more popular by branded search?

In August 2026, Open University had more branded searches than Udacity among university online degrees worldwide. Open University was estimated to have 368K branded searches compared to Udacity’s 60.5K, and held a 7.8% Share of Search versus Udacity’s 1.3%. These are worldwide searches for English-language branded terms.

Share of Search among university online degrees worldwide in August 2026Which is more popular in search, Open University or Udacity?
Open University7.8%368K searches
vs
Udacity1.3%60.5K searches

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Which is more popular in search, Open University or Udacity?

Compare the university online degrees schools and universities use. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Open University and Udacity among university online degrees worldwide, by month

Share of Search by month for Open University, Udacity. The figures are in the table below the chart.

View monthly share of search table
MonthCourseraUniversity of PhoenixedXOpen UniversityUdacitySNHU
Oct 202570.8%9.5%9.5%7.8%2.3%0.05%
Nov 202568.2%9.2%11.2%9.2%2.2%0.05%
Dec 202572.7%8%9.8%6.5%2.9%0.06%
Jan 202671.1%9.6%9.6%7.8%1.9%0.08%
Feb 202669.6%9.4%11.4%7.6%1.9%0.06%
Mar 202667.9%11.2%11.2%7.5%2.2%0.06%
Apr 202670.5%11.6%7.7%7.7%2.3%0.09%
May 202670.8%11.6%7.8%7.8%1.9%0.06%
Jun 202672.1%11.8%7.9%6.5%1.6%0.05%
Jul 202670.1%11.5%7.7%9.4%1.3%0.05%
Aug 202671.3%11.7%7.8%7.8%1.3%0.05%
Sep 2026——————

How has the Open University and Udacity comparison changed over the last 12 months?

How did search popularity change for university online degrees worldwide in August 2026?

  1. In August 2026, Open University lost estimated Share of Search among university online degrees worldwide, from 9.4% to 7.8%.

  2. Estimated monthly branded searches for Udacity worldwide fell 55.2% over 11 measured months, from 135K to 60.5K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Open University’s and Udacity’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Open University

1 branded search term

  • open university

Udacity

1 branded search term

  • udacity

How the Brand Demand Index is measured

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Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.