Brandwave

Ocado vs Walmart:Which is more popular by branded search?

In August 2026, Walmart had more branded searches than Ocado among grocery delivery platforms worldwide. Walmart was estimated to have 68M branded searches compared to Ocado’s 1M, and held an 86.1% Share of Search versus Ocado’s 1.3%. These are worldwide searches for English-language branded terms.

Share of Search among grocery delivery platforms worldwide in August 2026Which is more popular in search, Ocado or Walmart?
Ocado1.3%1M searches
vs
Walmart86.1%68M searches

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Which is more popular in search, Ocado or Walmart?

Compare the grocery delivery platforms people shop with. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Ocado and Walmart among grocery delivery platforms worldwide, by month

Share of Search by month for Walmart, Ocado. The figures are in the table below the chart.

View monthly share of search table
MonthWalmartTescoInstacartOcadoAmazon FreshGetir
Oct 202585.3%9.4%2.8%1.3%1.3%<0.01%
Nov 202585.9%9.5%2.3%1%1.3%<0.01%
Dec 202586.7%9.5%1.9%1%0.86%<0.01%
Jan 202684.2%9.3%3.4%1.2%1.9%<0.01%
Feb 202683.7%9.2%4.1%1.5%1.5%<0.01%
Mar 202685.6%9.4%2.8%1.3%0.85%<0.01%
Apr 202686%9.5%2.8%1.3%0.47%<0.01%
May 202686.1%9.5%2.8%1.3%0.38%<0.01%
Jun 202687.6%7.9%2.9%1.3%0.39%<0.01%
Jul 202686.1%9.5%2.8%1.3%0.38%<0.01%
Aug 202686.1%9.5%2.8%1.3%0.38%<0.01%
Sep 2026——————

How has the Ocado and Walmart comparison changed over the last 12 months?

  • Walmart was ahead of Ocado in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Ocado’s estimated Share of Search among grocery delivery platforms worldwide held steady at 1.3%, and its estimated monthly branded searches held steady at 1M.
  • Across the 11 months ending August 2026, Walmart’s estimated Share of Search among grocery delivery platforms worldwide moved from 85.3% to 86.1%, and its estimated monthly branded searches held steady at 68M.

How did search popularity change for grocery delivery platforms worldwide in August 2026?

Neither Ocado nor Walmart moved beyond provider rounding among grocery delivery platforms in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Ocado’s and Walmart’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Ocado

1 branded search term

  • ocado

Walmart

1 branded search term

  • walmart

How the Brand Demand Index is measured

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Put your own brand in this comparison

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