Brandwave

Nuby vs Sage Spoonfuls:Which is searched more?

In August 2026, Nuby had more branded searches than Sage Spoonfuls among baby food makers worldwide. Nuby was estimated to have 22.2K branded searches compared to Sage Spoonfuls’ 320, and held a 2.4% Share of Search versus Sage Spoonfuls’ 0.03%. These are worldwide searches for English-language branded terms.

Share of Search among baby food makers worldwide in August 2026Which is more popular in search, Nuby or Sage Spoonfuls?
Nuby2.4%22.2K searches
vs
Sage Spoonfuls0.03%320 searches

Follow Nuby vs Sage Spoonfuls and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Track your brand against a rival →

Which is more popular in search, Nuby or Sage Spoonfuls?

Compare the baby food makers people search for. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Nuby and Sage Spoonfuls among baby food makers worldwide, by month

Share of Search by month for Nuby, Sage Spoonfuls. The figures are in the table below the chart.

View monthly share of search table
MonthNubySage Spoonfuls
Oct 20252.1%0.04%
Nov 20252.1%0.04%
Dec 20252.3%0.04%
Jan 20262%0.05%
Feb 20262%0.1%
Mar 20262.4%0.05%
Apr 20262.4%0.05%
May 20262.4%0.03%
Jun 20262.4%0.04%
Jul 20262.4%0.03%
Aug 20262.4%0.03%
Sep 2026——

How has the Nuby and Sage Spoonfuls comparison changed over the last 12 months?

  • Nuby was ahead of Sage Spoonfuls in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Nuby’s estimated Share of Search among baby food makers worldwide moved from 2.1% to 2.4%, and its estimated monthly branded searches held steady at 22.2K.
  • Across the 11 months ending August 2026, Sage Spoonfuls’ estimated Share of Search among baby food makers worldwide moved from 0.04% to 0.03%, and its estimated monthly branded searches moved from 480 to 320.

How did search popularity change for baby food makers worldwide in August 2026?

  1. Estimated monthly branded searches for Sage Spoonfuls worldwide fell 33.3% over 11 measured months, from 480 to 320 in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Nuby’s and Sage Spoonfuls’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Nuby

1 branded search term

  • nuby

Sage Spoonfuls

1 branded search term

  • sage spoonfuls

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.