Brandwave

Nike vs WOD Nation:Which is more popular?

In September 2026, Nike had more branded searches than WOD Nation among jump rope brands worldwide. Nike had about 24.3 million branded searches, while WOD Nation had 1,270. Nike made up 52.6% of all jump rope brand searches we track, and WOD Nation accounted for <0.01%. When we asked ChatGPT and Google AI Overviews about jump rope brands, WOD Nation appeared in four of the five answers and Nike in none.

Among jump rope brands worldwide in September 2026

Who do people search for more?

Nike, about 19165 searches for every 1 for WOD Nation

Nike 24.3M searchesWOD Nation 1.3K searches

Who does AI mention more?

WOD Nation, mentioned in 4 of 5 answers, Nike in 0

WOD Nation in 4 of 5Nike in 0 of 5

Who does AI recommend more?

WOD Nation, the only one of the two named

WOD Nation first in 4Nike never named

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Top jump rope brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, WOD Nation was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Nike did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Crossrope1st
  2. WOD Nation2nd
  3. Rogue Fitness3rd
  4. Nike–
  5. Adidas–
  6. Rush Athletics–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Crossrope4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • WOD Nation4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Rogue Fitness3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Nike0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Adidas0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Rush Athletics0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about jump rope brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 19, 2026.

Is Nike or WOD Nation more popular in search?

This chart shows how often people search Google for Nike and WOD Nation by name. Each line represents a brand's share of searches for all six jump rope brands we track, month by month, from English-language searches worldwide.

Nike and WOD Nation among jump rope brands worldwide, by month

Share of searches by month for Nike, WOD Nation. The figures are in the table below the chart.

View monthly share of searches table
MonthNikeAdidasRogue FitnessCrossropeRush AthleticsWOD Nation
Oct 202551.6%48.1%0.23%0.03%<0.01%<0.01%
Nov 202552.3%47.5%0.24%0.02%<0.01%<0.01%
Dec 202552.8%47%0.23%0.02%<0.01%<0.01%
Jan 202656.8%42.9%0.26%0.03%<0.01%<0.01%
Feb 202652.6%47.2%0.24%0.02%<0.01%<0.01%
Mar 202652.1%47.6%0.23%0.02%<0.01%<0.01%
Apr 202651.5%48.1%0.28%0.03%<0.01%<0.01%
May 202647.9%51.8%0.26%0.02%<0.01%<0.01%
Jun 202649%50.7%0.27%0.02%<0.01%<0.01%
Jul 202648.6%51.1%0.27%0.02%<0.01%<0.01%
Aug 202648.4%51.3%0.26%0.02%<0.01%<0.01%
Sep 202652.6%47.2%0.24%0.02%<0.01%<0.01%

How has the Nike and WOD Nation comparison changed over the last 12 months?

3 findings
  • Nike was ahead of WOD Nation in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Nike’s share of searches among jump rope brands worldwide moved from 51.6% to 52.6%, and its estimated monthly branded searches moved from 24.9M to 24.3M.
  • Across the 12 months ending September 2026, WOD Nation’s share of searches among jump rope brands worldwide held steady at <0.01%, and its estimated monthly branded searches moved from 1.7K to 1.3K.

How did search popularity change for jump rope brands worldwide in September 2026?

2 changes
  1. In September 2026, Nike overtook Adidas to become the leader among jump rope brands worldwide, with 52.6% of the searches.

  2. Estimated monthly branded searches for WOD Nation worldwide fell 24.9% over 12 measured months, from 1.7K to 1.3K in September 2026.

How are branded searches counted?

6 search terms

Brandwave collects information about searches that people make online using Nike’s and WOD Nation’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Nike

4 branded search terms

  • nike
  • nike air max
  • nike shoes
  • nike shox

WOD Nation

2 branded search terms

  • wod nation
  • wod nation jump rope

How the Brand Demand Index is measured

Other head-to-heads among jump rope brands

Creator with pink hair and a pink jacket

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