Nightwatch vs ProRankTracker:Which is more popular by branded search?
In August 2026, ProRankTracker had more branded searches than Nightwatch among SEO rank tracking platforms worldwide. ProRankTracker was estimated to have 780 branded searches compared to Nightwatch’s 370, and held a 1.8% Share of Search versus Nightwatch’s 0.83%. Worldwide · English terms: these are worldwide searches for English-language branded terms.
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Which is more popular in search, Nightwatch or ProRankTracker?
Compare dedicated tools for tracking keyword positions over time. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for ProRankTracker, Nightwatch. The figures are in the table below the chart.
View monthly share of search table
| Month | SE Ranking | AccuRanker | ProRankTracker | Nightwatch | Wincher |
|---|---|---|---|---|---|
| Oct 2025 | 87.3% | 6.8% | 2.1% | 3.1% | 0.66% |
| Nov 2025 | 88.1% | 5.4% | 2.1% | 3.8% | 0.58% |
| Dec 2025 | 89.2% | 5.4% | 1.7% | 3% | 0.59% |
| Jan 2026 | 90% | 5.7% | 1.8% | 2.1% | 0.55% |
| Feb 2026 | 79.2% | 4.9% | 14.1% | 0.97% | 0.75% |
| Mar 2026 | 78.1% | 5.4% | 13.9% | 1% | 1.5% |
| Apr 2026 | 90.8% | 5.9% | 1.4% | 0.74% | 1.1% |
| May 2026 | 95.5% | 2.4% | 1% | 0.37% | 0.77% |
| Jun 2026 | 92.7% | 4.8% | 0.97% | 0.66% | 0.9% |
| Jul 2026 | 92.3% | 4.7% | 1.5% | 0.8% | 0.76% |
| Aug 2026 | 91.3% | 5.5% | 1.8% | 0.83% | 0.56% |
| Sep 2026 | — | — | — | — | — |
How has the Nightwatch and ProRankTracker comparison changed over the last 12 months?
3 findings
- The lead changed hands once in the 11 months ending August 2026: ProRankTracker took it in February 2026.
- Across the 11 months ending August 2026, Nightwatch’s estimated Share of Search among SEO rank tracking platforms worldwide moved from 3.1% to 0.83%, and its estimated monthly branded searches moved from 2.6K to 370.
- Across the 11 months ending August 2026, ProRankTracker’s estimated Share of Search among SEO rank tracking platforms worldwide moved from 2.1% to 1.8%, and its estimated monthly branded searches moved from 1.8K to 780.
How did search popularity change for SEO rank tracking platforms worldwide in August 2026?
2 changes
Estimated monthly branded searches for Nightwatch worldwide fell 85.9% over 11 measured months, from 2.6K to 370 in August 2026.
Estimated monthly branded searches for ProRankTracker worldwide fell 55.7% over 11 measured months, from 1.8K to 780 in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Nightwatch’s and ProRankTracker’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Nightwatch
2 branded search terms
- nightwatch rank tracker
- nightwatch seo
ProRankTracker
2 branded search terms
- pro rank tracker
- proranktracker
Put your own brand in this comparison
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