Niche vs Scholarships.com:Which is more popular?
In September 2026, Scholarships.com had more branded searches than Niche among scholarship platforms worldwide. Scholarships.com had about 9,900 branded searches, while Niche had 4,400. Scholarships.com made up 1.6% of all scholarship platform searches we track, and Niche accounted for 0.71%. When we asked ChatGPT and Google AI Overviews about scholarship platforms, Scholarships.com appeared in all five answers and Niche in none.
Who do people search for more?
Scholarships.com, about 2 searches for every 1 for Niche
Who does AI mention more?
Scholarships.com, mentioned in every answer we collected
Who does AI recommend more?
Scholarships.com, the only one of the two named
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Top scholarship platforms in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Scholarships.com appeared in all five answers. Niche did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- BigFuture5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Scholarships.com5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Fastweb4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers- Going Merry3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
CareerOneStop2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers- Bold.org2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Cappex1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
ScholarshipOwl0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers- Scholarship Universe0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Niche0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about scholarship platforms
5 answers
Asked ChatGPT
“Which scholarship platform should I use?”
Asked ChatGPT
“What are the best scholarship platforms?”
Asked ChatGPT
“What's the best scholarship platform for finding scholarships?”
Searched Google, AI Overview
“scholarship platforms”
Searched Google, AI Overview
“scholarships for students”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is Niche or Scholarships.com more popular in search?
This chart shows how often people search Google for Niche and Scholarships.com by name. Each line represents a brand's share of searches for all ten scholarship platforms we track, month by month, from English-language searches worldwide.
Share of searches by month for Scholarships.com, Niche. The figures are in the table below the chart.
View monthly share of searches table
| Month | Fastweb | BigFuture | CareerOneStop | Going Merry | ScholarshipOwl | Scholarship Universe | Scholarships.com | Bold.org | Niche | Cappex |
|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 72.9% | 6.6% | 4.4% | 8% | 2.4% | 2% | 2.4% | 0.58% | 0.58% | 0.26% |
| Nov 2025 | 57% | 14% | 5.1% | 11.5% | 4.2% | 3.4% | 2.8% | 0.84% | 0.84% | 0.29% |
| Dec 2025 | 62.4% | 6.9% | 5.6% | 12.5% | 3.8% | 3.8% | 3.1% | 0.92% | 0.75% | 0.32% |
| Jan 2026 | 57.6% | 7.7% | 6.3% | 11.6% | 4.2% | 5.2% | 5.2% | 1% | 0.84% | 0.31% |
| Feb 2026 | 56.7% | 7.6% | 7.6% | 13.9% | 3.4% | 5.1% | 3.4% | 1% | 0.83% | 0.37% |
| Mar 2026 | 57.7% | 6.4% | 5.2% | 17.3% | 3.5% | 4.2% | 3.5% | 1% | 0.85% | 0.31% |
| Apr 2026 | 52.3% | 8.6% | 5.8% | 15.6% | 3.9% | 4.7% | 7% | 0.94% | 0.77% | 0.34% |
| May 2026 | 59.5% | 6.5% | 6.5% | 12% | 4.4% | 3.6% | 5.3% | 1.1% | 0.87% | 0.26% |
| Jun 2026 | 61.9% | 5.6% | 4.6% | 12.4% | 5.6% | 4.6% | 3% | 1.1% | 0.91% | 0.27% |
| Jul 2026 | 68.2% | 5% | 4.1% | 9.2% | 5% | 4.1% | 2.2% | 1.2% | 0.67% | 0.19% |
| Aug 2026 | 58.4% | 6.4% | 9.6% | 9.6% | 4.3% | 4.3% | 5.3% | 1% | 0.86% | 0.25% |
| Sep 2026 | 59.6% | 9.8% | 9.8% | 9.8% | 4.4% | 2.9% | 1.6% | 1.1% | 0.71% | 0.26% |
How has the Niche and Scholarships.com comparison changed over the last 12 months?
3 findings
- Scholarships.com was ahead of Niche in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Niche’s share of searches among scholarship platforms worldwide moved from 0.58% to 0.71%, and its estimated monthly branded searches moved from 6.6K to 4.4K.
- Across the 12 months ending September 2026, Scholarships.com’s share of searches among scholarship platforms worldwide moved from 2.4% to 1.6%, and its estimated monthly branded searches moved from 27.1K to 9.9K.
How did search popularity change for scholarship platforms worldwide in September 2026?
2 changes
In September 2026, Scholarships.com lost share of searches among scholarship platforms worldwide, from 5.3% to 1.6%.
Estimated monthly branded searches for Niche worldwide fell 33.3% over 12 measured months, from 6.6K to 4.4K in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Niche’s and Scholarships.com’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Niche
1 branded search term
- niche schools
Scholarships.com
1 branded search term
- scholarships.com
Other head-to-heads among scholarship platforms
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