Brandwave

Netcracker vs Nokia:Which is more popular by branded search?

In August 2026, Nokia had more branded searches than Netcracker among telecom software worldwide. Nokia was estimated to have 1.5M branded searches compared to Netcracker’s 9.9K, and held a 28.9% Share of Search versus Netcracker’s 0.19%. These are worldwide searches for English-language branded terms.

Share of Search among telecom software worldwide in August 2026Which is more popular in search, Netcracker or Nokia?
Netcracker0.19%9.9K searches
vs
Nokia28.9%1.5M searches

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Which is more popular in search, Netcracker or Nokia?

Compare the telecom software drivers choose between. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Netcracker and Nokia among telecom software worldwide, by month

Share of Search by month for Nokia, Netcracker. The figures are in the table below the chart.

View monthly share of search table
MonthHuaweiNokiaCSGEricssonNetcrackerAmdocs
Oct 202562.9%28.1%5.7%3.1%0.23%<0.01%
Nov 202564.5%28.8%3.9%2.6%0.23%<0.01%
Dec 202564.1%28.7%3.8%3.2%0.23%<0.01%
Jan 202660.2%27%8.1%4.4%0.27%<0.01%
Feb 202659.7%26.6%9.8%3.6%0.32%<0.01%
Mar 202664%28.7%3.8%3.2%0.28%<0.01%
Apr 202667.7%24.7%4.1%3.3%0.24%<0.01%
May 202664.5%28.9%3.2%3.2%0.23%<0.01%
Jun 202663.2%28.1%3.8%4.6%0.28%<0.01%
Jul 202660.2%33%3%3.6%0.27%<0.01%
Aug 202664.5%28.9%3.2%3.2%0.19%<0.01%
Sep 2026——————

How has the Netcracker and Nokia comparison changed over the last 12 months?

  • Nokia was ahead of Netcracker in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Netcracker’s estimated Share of Search among telecom software worldwide moved from 0.23% to 0.19%, and its estimated monthly branded searches moved from 14.8K to 9.9K.
  • Across the 11 months ending August 2026, Nokia’s estimated Share of Search among telecom software worldwide moved from 28.1% to 28.9%, and its estimated monthly branded searches moved from 1.8M to 1.5M.

How did search popularity change for telecom software worldwide in August 2026?

  1. In August 2026, Nokia lost estimated Share of Search among telecom software worldwide, from 33% to 28.9%.

  2. Estimated monthly branded searches for Netcracker worldwide fell 33.1% over 11 measured months, from 14.8K to 9.9K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Netcracker’s and Nokia’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Netcracker

1 branded search term

  • net cracker

Nokia

1 branded search term

  • nokia

How the Brand Demand Index is measured

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