NaturVet vs PetHonesty:Which is more popular by branded search?
In August 2026, PetHonesty had more branded searches than NaturVet among pet supplement brands worldwide. PetHonesty was estimated to have 6.6K branded searches compared to NaturVet’s 4.4K, and held a 12.8% Share of Search versus NaturVet’s 8.5%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, NaturVet or PetHonesty?
Compare the pet supplement brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for PetHonesty, NaturVet. The figures are in the table below the chart.
View monthly share of search table
| Month | Zesty Paws | VetriScience | PetHonesty | NaturVet | Nutramax | VetIQ |
|---|---|---|---|---|---|---|
| Oct 2025 | 52.6% | 12.8% | 15.7% | 8.5% | 4.7% | 5.6% |
| Nov 2025 | 53.7% | 13.1% | 16% | 8.7% | 3.8% | 4.8% |
| Dec 2025 | 48.2% | 14.3% | 17.6% | 11.7% | 4.1% | 4.1% |
| Jan 2026 | 50.2% | 15% | 15% | 10% | 5.4% | 4.4% |
| Feb 2026 | 50.3% | 15% | 15% | 10% | 5.4% | 4.3% |
| Mar 2026 | 50.2% | 15% | 15% | 10% | 5.4% | 4.4% |
| Apr 2026 | 50.7% | 15.1% | 15.1% | 10.1% | 4.5% | 4.5% |
| May 2026 | 52.1% | 15.6% | 12.7% | 10.4% | 4.6% | 4.6% |
| Jun 2026 | 51.6% | 15.4% | 12.6% | 10.3% | 5.5% | 4.6% |
| Jul 2026 | 51.6% | 15.4% | 12.6% | 10.3% | 5.5% | 4.6% |
| Aug 2026 | 52.6% | 15.7% | 12.8% | 8.5% | 5.6% | 4.7% |
| Sep 2026 | — | — | — | — | — | — |
How has the NaturVet and PetHonesty comparison changed over the last 12 months?
3 findings
- PetHonesty was ahead of NaturVet in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, NaturVet’s estimated Share of Search among pet supplement brands worldwide held steady at 8.5%, and its estimated monthly branded searches held steady at 4.4K.
- Across the 11 months ending August 2026, PetHonesty’s estimated Share of Search among pet supplement brands worldwide moved from 15.7% to 12.8%, and its estimated monthly branded searches moved from 8.1K to 6.6K.
How did search popularity change for pet supplement brands worldwide in August 2026?
2 changes
In August 2026, NaturVet lost estimated Share of Search among pet supplement brands worldwide, from 10.3% to 8.5%.
Estimated monthly branded searches for PetHonesty worldwide fell 18.5% over 11 measured months, from 8.1K to 6.6K in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using NaturVet’s and PetHonesty’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
NaturVet
1 branded search term
- natur vet
PetHonesty
1 branded search term
- pet honesty
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.