Brandwave

Nature's Way vs Solgar:Which is searched more?

In August 2026, Solgar had more branded searches than Nature's Way among vitamin brands worldwide. Solgar was estimated to have 90.5K branded searches compared to Nature's Way’s 4.8K, and held a 3.5% Share of Search versus Nature's Way’s 0.19%. These are worldwide searches for English-language branded terms.

Share of Search among vitamin brands worldwide in August 2026Which is more popular in search, Nature's Way or Solgar?
Nature's Way0.19%4.8K searches
vs
Solgar3.5%90.5K searches

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Which is more popular in search, Nature's Way or Solgar?

Compare the vitamin brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Nature's Way and Solgar among vitamin brands worldwide, by month

Share of Search by month for Solgar, Nature's Way. The figures are in the table below the chart.

View monthly share of search table
MonthSolgarNature's Way
Oct 20256.3%0.16%
Nov 20255.2%0.13%
Dec 20255.2%0.13%
Jan 20265.2%0.16%
Feb 20265.3%0.16%
Mar 20266.3%0.17%
Apr 20265.2%0.17%
May 20265.2%0.17%
Jun 20264.3%0.18%
Jul 20263.5%0.19%
Aug 20263.5%0.19%
Sep 2026——

How has the Nature's Way and Solgar comparison changed over the last 12 months?

  • Solgar was ahead of Nature's Way in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Nature's Way’s estimated Share of Search among vitamin brands worldwide moved from 0.16% to 0.19%, and its estimated monthly branded searches moved from 4.2K to 4.8K.
  • Across the 11 months ending August 2026, Solgar’s estimated Share of Search among vitamin brands worldwide moved from 6.3% to 3.5%, and its estimated monthly branded searches moved from 165K to 90.5K.

How did search popularity change for vitamin brands worldwide in August 2026?

  1. Estimated monthly branded searches for Nature's Way worldwide rose 14.3% over 11 measured months, from 4.2K to 4.8K in August 2026.

  2. Estimated monthly branded searches for Solgar worldwide fell 45.2% over 11 measured months, from 165K to 90.5K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Nature's Way’s and Solgar’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Nature's Way

3 branded search terms

  • nature s way
  • natures way vitamins
  • naturesway

Solgar

1 branded search term

  • solgar

How the Brand Demand Index is measured

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