Brandwave

National Tree Company vs Puleo:Which is more popular?

In October 2026, National Tree Company had more branded searches than Puleo among artificial Christmas tree brands worldwide. National Tree Company had about 22,200 branded searches, while Puleo had 4,400. National Tree Company made up 4.2% of all artificial Christmas tree brand searches we track, and Puleo accounted for 0.84%. When we asked ChatGPT and Google AI Overviews about artificial Christmas tree brands, National Tree Company appeared in all five answers and Puleo in none.

Among artificial Christmas tree brands worldwide in October 2026

Who do people search for more?

National Tree Company, about 5 searches for every 1 for Puleo

National Tree Company 22.2K searchesPuleo 4.4K searches

Who does AI mention more?

National Tree Company, mentioned in every answer we collected

National Tree Company in 5 of 5Puleo in 0 of 5

Who does AI recommend more?

National Tree Company, the only one of the two named

National Tree Company first in 5Puleo never named

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Top artificial Christmas tree brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, National Tree Company appeared in all five answers. Puleo did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Balsam Hill1st
  2. National Tree Company2nd
  3. King of Christmas3rd
  4. Christmas Tree World–
  5. Puleo–
  6. Treetopia–
  7. Vickerman–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Balsam Hill5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • National Tree Company5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • King of Christmas2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Christmas Tree World0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Puleo0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Treetopia0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Vickerman0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about artificial Christmas tree brands

5 answers

Brands are shown in the order each answer named them. The survey took place in the United States on October 28, 2026.

Is National Tree Company or Puleo more popular in search?

This chart shows how often people search Google for National Tree Company and Puleo by name. Each line represents a brand's share of searches for all seven artificial Christmas tree brands we track, month by month, from English-language searches worldwide.

National Tree Company and Puleo among artificial Christmas tree brands worldwide, by month

Share of searches by month for National Tree Company, Puleo. The figures are in the table below the chart.

View monthly share of searches table
MonthBalsam HillNational Tree CompanyChristmas Tree WorldKing of ChristmasPuleoTreetopiaVickerman
Nov 202586.2%5.1%2.8%4.2%1%0.37%0.31%
Dec 202586.1%6.9%2.1%3.1%0.93%0.51%0.34%
Jan 202681%10.2%2.5%3.1%1.1%1.7%0.49%
Feb 202674.6%6.7%1.7%3%1.1%12.4%0.6%
Mar 202674.9%6.9%1.7%2.4%0.76%12.8%0.5%
Apr 202676.5%5.5%1.7%2.5%0.6%12.7%0.49%
May 202678.1%5.4%1.7%3.7%0.48%10.2%0.48%
Jun 202678.1%5.3%2%5.3%0.58%8%0.71%
Jul 202685.8%3.9%1.4%3.9%0.53%3.9%0.53%
Aug 202678.4%5.4%4.4%6.6%0.72%3.6%0.88%
Sep 202684.6%4.8%3.9%3.9%0.92%1.4%0.48%
Oct 202687%4.2%3.4%3.4%0.84%0.68%0.36%

How has branded search for National Tree Company and Puleo changed worldwide over the last 12 months?

3 findings

How did search popularity change for artificial Christmas tree brands worldwide in October 2026?

2 changes
  1. In October 2026, National Tree Company lost share of searches among artificial Christmas tree brands worldwide, from 4.8% to 4.2%.

  2. In October 2026, Puleo rose from 6th to 5th among artificial Christmas tree brands worldwide.

How are National Tree Company’s and Puleo’s branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using National Tree Company’s and Puleo’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

National Tree Company

1 branded search term

  • national tree company

Puleo

1 branded search term

  • puleo christmas tree

How the Brand Demand Index is measured

Other head-to-heads among artificial Christmas tree brands

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