Brandwave

MX vs Salesloft:Which is more popular by branded search?

In August 2026, Salesloft had more branded searches than MX among sales engagement platforms worldwide. Salesloft was estimated to have 27.7K branded searches compared to MX’s 1.6K, and held a 77.5% Share of Search versus MX’s 4.5%. These are worldwide searches for English-language branded terms.

Share of Search among sales engagement platforms worldwide in August 2026Which is more popular in search, MX or Salesloft?
MX4.5%1.6K searches
vs
Salesloft77.5%27.7K searches

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Which is more popular in search, MX or Salesloft?

Compare the platforms sales teams run sequences in. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

MX and Salesloft among sales engagement platforms worldwide, by month

Share of Search by month for Salesloft, MX. The figures are in the table below the chart.

View monthly share of search table
MonthSalesloftYeswareOutreachMXGroove
Oct 202579.6%10.4%6.7%3.1%0.21%
Nov 202578%12.5%6.3%3%0.21%
Dec 202575.9%12%7.4%4.4%0.3%
Jan 202676.6%12.2%7.3%3.6%0.25%
Feb 202678.7%10.2%7.8%3%0.21%
Mar 202674.9%11.9%9.5%3.5%0.24%
Apr 202675.6%9.8%10.8%3.6%0.2%
May 202676.8%10%9.4%3.6%0.25%
Jun 202677.1%10%8.1%4.4%0.25%
Jul 202677.4%10%7.9%4.5%0.25%
Aug 202677.5%10.1%7.7%4.5%0.25%
Sep 2026—————

How has the MX and Salesloft comparison changed over the last 12 months?

  • Salesloft was ahead of MX in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, MX’s estimated Share of Search among sales engagement platforms worldwide moved from 3.1% to 4.5%, and its estimated monthly branded searches held steady at 1.6K.
  • Across the 11 months ending August 2026, Salesloft’s estimated Share of Search among sales engagement platforms worldwide moved from 79.6% to 77.5%, and its estimated monthly branded searches moved from 41.3K to 27.7K.

How did search popularity change for sales engagement platforms worldwide in August 2026?

  1. MX’s estimated Share of Search among sales engagement platforms worldwide has gained ground for 3 months in a row, from 3.6% to 4.5% in August 2026.

  2. Salesloft’s estimated Share of Search among sales engagement platforms worldwide has gained ground for 3 months in a row, from 76.8% to 77.5% in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using MX’s and Salesloft’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

MX

1 branded search term

  • mx technologies

Salesloft

6 branded search terms

  • Salesloft
  • salesloft app
  • salesloft cadence
  • salesloft com
  • salesloft pricing
  • salesloft.com

How the Brand Demand Index is measured

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