Brandwave

MOVA LiDAX Ultra vs Toro:Which is more popular?

In September 2026, Toro had more branded searches than MOVA LiDAX Ultra among robot mower brands worldwide. Toro had about 122,000 branded searches, while MOVA LiDAX Ultra had 4,400. Toro made up 4.1% of all robot mower brand searches we track, and MOVA LiDAX Ultra accounted for 0.15%. When we asked ChatGPT and Google AI Overviews about robot mower brands, neither MOVA LiDAX Ultra nor Toro appeared in any of the five answers.

Among robot mower brands worldwide in September 2026

Who do people search for more?

Toro, about 28 searches for every 1 for MOVA LiDAX Ultra

Toro 122K searchesMOVA LiDAX Ultra 4.4K searches

Who does AI mention more?

Both were mentioned in 0 of 5 answers.

MOVA LiDAX Ultra in 0 of 5Toro in 0 of 5

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Top robot mower brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, neither MOVA LiDAX Ultra nor Toro showed up in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Segway Navimow1st
  2. Mammotion2nd
  3. Husqvarna3rd
  4. Sunseeker4th
  5. Eufy5th
  6. Worx Landroid6th
  7. Ecovacs Goat7th
  8. Stihl–
  9. Gardena–
  10. +2 more
  11. MOVA LiDAX Ultra–
  12. +1 more

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Segway Navimow5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Husqvarna4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Mammotion4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Sunseeker2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Eufy1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Worx Landroid1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Ecovacs Goat1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Stihl0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Gardena0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • MOVA LiDAX Ultra0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

+3 more

See every answer about robot mower brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is MOVA LiDAX Ultra or Toro more popular in search?

This chart shows how often people search Google for MOVA LiDAX Ultra and Toro by name. Each line represents a brand's share of searches for all 13 robot mower brands we track, month by month, from English-language searches worldwide.

MOVA LiDAX Ultra and Toro among robot mower brands worldwide, by month

Share of searches by month for Toro, MOVA LiDAX Ultra. The figures are in the table below the chart.

View monthly share of searches table
MonthHusqvarnaStihlEufyGardenaMammotionToroSegway NavimowWorx LandroidEcovacs GoatRobomowMOVA LiDAX UltraSunseekerSTIGA
Oct 202542.9%29.4%14.7%5.4%2.9%2.7%1.1%0.48%0.12%0.14%<0.01%0.06%0.01%
Nov 202535.9%31.6%18.6%5.6%4.4%2%1.3%0.33%0.12%0.15%<0.01%0.04%0.01%
Dec 202533.8%34.1%21.5%5.3%2.3%1.7%0.77%0.21%0.07%0.09%<0.01%0.04%0.01%
Jan 202639.1%31.9%16.8%5%3.2%2.1%1.4%0.2%0.09%0.11%0.09%0.04%0.01%
Feb 202639.6%32.3%13.9%6.2%2.8%2.4%2.1%0.31%0.14%0.17%0.14%0.04%0.02%
Mar 202635.2%26.7%11.5%7.7%7.3%4.3%5.3%1%0.31%0.25%0.31%0.07%0.03%
Apr 202637.7%22.7%8%8%9.5%5.5%5.9%1.6%0.48%0.32%0.32%0.09%0.03%
May 202635.9%21%9.1%9.1%10.9%5.1%6.1%1.5%0.55%0.3%0.37%0.08%0.03%
Jun 202633.8%24.7%10.7%8.7%8.7%4.3%6.5%1.2%0.53%0.29%0.29%0.1%0.02%
Jul 202635.2%26.3%11.3%9.2%6.2%5.4%4.6%0.83%0.37%0.2%0.2%0.1%0.02%
Aug 202635.4%26.9%14.1%7.7%5.1%5.5%3.9%0.7%0.25%0.17%0.17%0.07%0.01%
Sep 202636.7%28.6%14.9%6.7%4.4%4.1%3.3%0.6%0.27%0.18%0.15%0.07%0.02%

How has the MOVA LiDAX Ultra and Toro comparison changed over the last 12 months?

3 findings
  • Toro was ahead of MOVA LiDAX Ultra in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, MOVA LiDAX Ultra’s share of searches among robot mower brands worldwide moved from <0.01% to 0.15%, and its estimated monthly branded searches moved from 170 to 4.4K.
  • Across the 12 months ending September 2026, Toro’s share of searches among robot mower brands worldwide moved from 2.7% to 4.1%, and its estimated monthly branded searches moved from 83K to 122K.

How did search popularity change for robot mower brands worldwide in September 2026?

2 changes

  1. In September 2026, Toro lost share of searches among robot mower brands worldwide, from 5.5% to 4.1%.

  2. In September 2026, MOVA LiDAX Ultra fell from 10th to 11th among robot mower brands worldwide.

How are branded searches counted?

5 search terms

Brandwave collects information about searches that people make online using MOVA LiDAX Ultra’s and Toro’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

MOVA LiDAX Ultra

1 branded search term

  • mova lidax ultra

Toro

4 branded search terms

  • toro mower
  • toro push mower
  • toro riding lawn mower
  • toro zero turn mower

How the Brand Demand Index is measured

Other head-to-heads among robot mower brands

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