Motherhood Maternity vs Panache:Which is searched more?
In September 2026, Panache had more branded searches than Motherhood Maternity among nursing bra brands worldwide. Panache had about 320 branded searches, while Motherhood Maternity had 260. Panache made up 0.39% of all nursing bra brand searches we track, and Motherhood Maternity accounted for 0.32%. These are worldwide searches for English-language branded terms.
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Is Motherhood Maternity or Panache more popular in search?
Compare the brands people buy nursing bras from. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of searches by month for Panache, Motherhood Maternity. The figures are in the table below the chart.
View monthly share of searches table
| Month | Kindred Bravely | Momcozy | Auden | Hotmilk | Bodily | Bravado Designs | Boob Design | Cake Maternity | Medela | Elomi | Anita | Panache | Motherhood Maternity |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 67.8% | 6.7% | 6.8% | 3% | 3% | 4.3% | 3% | 2.6% | 1.2% | 0.59% | 0.4% | 0.32% | 0.32% |
| Nov 2025 | 71.4% | 7% | 4.8% | 2% | 3.8% | 3.7% | 2.6% | 2.2% | 1.1% | 0.42% | 0.34% | 0.28% | 0.28% |
| Dec 2025 | 74% | 6.7% | 4.1% | 1.6% | 3% | 4.2% | 1.9% | 2.3% | 0.9% | 0.4% | 0.33% | 0.27% | 0.27% |
| Jan 2026 | 71.5% | 6.2% | 5.1% | 2.2% | 3.4% | 3.3% | 2.2% | 3.2% | 1.2% | 0.55% | 0.45% | 0.3% | 0.36% |
| Feb 2026 | 77.1% | 5.8% | 3.8% | 2.1% | 2.6% | 2.5% | 1.7% | 2% | 1.1% | 0.42% | 0.34% | 0.28% | 0.28% |
| Mar 2026 | 70.1% | 6.8% | 5% | 3% | 3% | 3.5% | 3% | 2.7% | 1% | 0.75% | 0.4% | 0.33% | 0.33% |
| Apr 2026 | 74.5% | 5.9% | 4.3% | 2.6% | 2.6% | 3% | 2.2% | 2.4% | 0.9% | 0.65% | 0.29% | 0.29% | 0.29% |
| May 2026 | 75.3% | 5.8% | 4.2% | 2.5% | 2.5% | 3.1% | 2.1% | 1.9% | 0.87% | 0.77% | 0.34% | 0.34% | 0.23% |
| Jun 2026 | 65.8% | 9.3% | 5.5% | 3.3% | 4.1% | 3.4% | 2.7% | 2.5% | 1.1% | 1% | 0.45% | 0.45% | 0.37% |
| Jul 2026 | 64.9% | 7.6% | 6.4% | 4.2% | 4.2% | 3.6% | 2.2% | 3.1% | 1.5% | 1% | 0.56% | 0.45% | 0.37% |
| Aug 2026 | 67.1% | 7.5% | 6.2% | 4.1% | 4.1% | 3.3% | 2.1% | 2.4% | 1.1% | 0.99% | 0.54% | 0.36% | 0.36% |
| Sep 2026 | 66.3% | 8.1% | 5.5% | 4.4% | 3.6% | 3.4% | 3% | 2.2% | 1.2% | 1.1% | 0.48% | 0.39% | 0.32% |
How has the Motherhood Maternity and Panache comparison changed over the last 12 months?
3 findings
- The lead changed hands once in the 12 months ending September 2026: Panache took it in May 2026.
- Across the 12 months ending September 2026, Motherhood Maternity’s share of searches among nursing bra brands worldwide held steady at 0.32%, and its estimated monthly branded searches held steady at 260.
- Across the 12 months ending September 2026, Panache’s share of searches among nursing bra brands worldwide moved from 0.32% to 0.39%, and its estimated monthly branded searches moved from 260 to 320.
How did search popularity change for nursing bra brands worldwide in September 2026?
2 changes

In September 2026, Panache rose from 13th to 12th among nursing bra brands worldwide.

In September 2026, Motherhood Maternity fell from 12th to 13th among nursing bra brands worldwide.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Motherhood Maternity’s and Panache’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Motherhood Maternity
1 branded search term
- motherhood maternity nursing bra
Panache
1 branded search term
- panache nursing bra
Other head-to-heads among nursing bra brands

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