Brandwave

Monzo vs Oportun:Which is more popular?

In September 2026, Monzo had more branded searches than Oportun among savings apps worldwide. Monzo had about 383,000 branded searches, while Oportun had 201,000. Monzo made up 12.7% of all savings app searches we track, and Oportun accounted for 6.6%. When we asked ChatGPT and Google AI Overviews about savings apps, Oportun appeared in three of the five answers and Monzo in none.

Among savings apps worldwide in September 2026

Who do people search for more?

Monzo, about 91% more searches than Oportun

Monzo 383K searchesOportun 201K searches

Who does AI mention more?

Oportun, mentioned in 3 of 5 answers, Monzo in 0

Oportun in 3 of 5Monzo in 0 of 5

Who does AI recommend more?

Oportun, the only one of the two named

Oportun first in 3Monzo never named

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Top savings apps in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Oportun was mentioned in three out of five: in one of the three ChatGPT answers and in both Google AI Overviews. Monzo did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. SoFi1st
  2. Ally Bank2nd
  3. Acorns3rd
  4. Oportun4th
  5. Chime5th
  6. Qapital6th
  7. Rocket Money7th
  8. Monzo–
  9. Marcus–
  10. Moneybox–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Ally Bank4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • SoFi3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Rocket Money3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Oportun3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Chime3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Acorns3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Qapital2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Monzo0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Marcus0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Moneybox0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about savings apps

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is Monzo or Oportun more popular in search?

This chart shows how often people search Google for Monzo and Oportun by name. Each line represents a brand's share of searches for all ten savings apps we track, month by month, from English-language searches worldwide.

Monzo and Oportun among savings apps worldwide, by month

Share of searches by month for Monzo, Oportun. The figures are in the table below the chart.

View monthly share of searches table
MonthSoFiAlly BankMonzoMarcusRocket MoneyOportunMoneyboxChimeQapitalAcorns
Oct 202538.7%17.4%11.6%12.1%7.8%7.8%4.4%0.08%0.14%<0.01%
Nov 202536.8%16.5%11%14%7.4%9%5%0.07%0.16%<0.01%
Dec 202534.3%18.9%10.1%13%10.3%8.4%4.7%0.07%0.15%<0.01%
Jan 202635.1%15.8%10.6%13.5%12.9%7.1%4.8%0.09%0.16%<0.01%
Feb 202634.7%19.1%10.4%13.2%10.5%7%4.8%0.1%0.19%<0.01%
Mar 202636.9%20.3%10.8%11.6%9.1%6.1%5.1%0.09%0.13%<0.01%
Apr 202637.9%20.9%11%11.8%7.6%6.2%4.3%0.09%0.11%<0.01%
May 202640.6%18.3%12%10.4%8.2%6.7%3.7%0.1%0.12%<0.01%
Jun 202641.5%18.7%10.5%10.7%6.8%6.8%4.7%0.11%0.12%<0.01%
Jul 202640.1%18.1%12%10.3%8.1%6.6%4.5%0.1%0.12%<0.01%
Aug 202639.6%17.8%14.2%10.1%8%6.5%3.6%0.1%0.09%<0.01%
Sep 202640.3%18.2%12.7%10.3%8.1%6.6%3.7%0.1%0.1%<0.01%

How has the Monzo and Oportun comparison changed over the last 12 months?

3 findings
  • Monzo was ahead of Oportun in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Monzo’s share of searches among savings apps worldwide moved from 11.6% to 12.7%, and its estimated monthly branded searches moved from 366K to 383K.
  • Across the 12 months ending September 2026, Oportun’s share of searches among savings apps worldwide moved from 7.8% to 6.6%, and its estimated monthly branded searches moved from 246K to 201K.

How did search popularity change for savings apps worldwide in September 2026?

2 changes
  1. In September 2026, Monzo lost share of searches among savings apps worldwide, from 14.2% to 12.7%.

  2. Estimated monthly branded searches for Oportun worldwide fell 18.3% over 12 measured months, from 246K to 201K in September 2026.

How are branded searches counted?

13 search terms

Brandwave collects information about searches that people make online using Monzo’s and Oportun’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Monzo

12 branded search terms

  • card monzo
  • Monzo
  • monzo app
  • monzo application
  • monzo bank application
  • monzo card
  • monzo credit card
  • monzo loan
  • monzo loans
  • monzo plus
  • monzo savings
  • monzo virtual card

Oportun

1 branded search term

  • oportun

How the Brand Demand Index is measured

Other head-to-heads among savings apps

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