Brandwave

Mobil vs Quaker State:Which is more popular by branded search?

In August 2026, Mobil had more branded searches than Quaker State among motor oil brands worldwide. Mobil was estimated to have 3.4M branded searches compared to Quaker State’s 18.1K, and held a 68.2% Share of Search versus Quaker State’s 0.37%. These are worldwide searches for English-language branded terms.

Share of Search among motor oil brands worldwide in August 2026Which is more popular in search, Mobil or Quaker State?
Mobil68.2%3.4M searches
vs
Quaker State0.37%18.1K searches

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Which is more popular in search, Mobil or Quaker State?

Compare the motor oil brands motorists use. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Mobil and Quaker State among motor oil brands worldwide, by month

Share of Search by month for Mobil, Quaker State. The figures are in the table below the chart.

View monthly share of search table
MonthMobilValvolineLiqui MolyCastrolPennzoilShell HelixQuaker State
Oct 202566.2%16.3%10.9%4.9%0.98%0.44%0.44%
Nov 202563%18.9%10.3%5.7%1.1%0.51%0.42%
Dec 202565.3%16%10.7%5.9%1.2%0.53%0.43%
Jan 202662.8%18.9%10.3%5.6%1.4%0.51%0.51%
Feb 202660.6%18.2%12.2%6.7%1.3%0.6%0.49%
Mar 202666%16.2%10.8%4.8%1.2%0.53%0.44%
Apr 202663.7%15.7%12.8%5.7%1.2%0.52%0.42%
May 202668.2%13.7%11.2%5%1%0.45%0.37%
Jun 202669.7%14%9.4%5.1%1%0.46%0.38%
Jul 202669.7%14%9.4%5.1%1%0.46%0.38%
Aug 202668.2%13.7%11.2%5%1%0.45%0.37%
Sep 2026———————

How has the Mobil and Quaker State comparison changed over the last 12 months?

  • Mobil was ahead of Quaker State in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Mobil’s estimated Share of Search among motor oil brands worldwide moved from 66.2% to 68.2%, and its estimated monthly branded searches held steady at 3.4M.
  • Across the 11 months ending August 2026, Quaker State’s estimated Share of Search among motor oil brands worldwide moved from 0.44% to 0.37%, and its estimated monthly branded searches moved from 22.2K to 18.1K.

How did search popularity change for motor oil brands worldwide in August 2026?

  1. In August 2026, Mobil lost estimated Share of Search among motor oil brands worldwide, from 69.7% to 68.2%.

  2. Estimated monthly branded searches for Quaker State worldwide fell 18.5% over 11 measured months, from 22.2K to 18.1K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Mobil’s and Quaker State’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Mobil

1 branded search term

  • mobil

Quaker State

1 branded search term

  • quaker state

How the Brand Demand Index is measured

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