Brandwave

Miele vs Siemens:Which is searched more?

In September 2026, Siemens had more branded searches than Miele among slimline dishwasher brands worldwide. Siemens was estimated to have 1.2M branded searches compared to Miele’s 113K, and held a 41% Share of Search versus Miele’s 3.8%. These are worldwide searches for English-language branded terms.

Share of Search among slimline dishwasher brands worldwide in September 2026Which is more popular in search, Miele or Siemens?
Miele3.8%113K searches
vs
Siemens41%1.2M searches

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Which is more popular in search, Miele or Siemens?

Compare the slimline dishwasher brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Miele and Siemens among slimline dishwasher brands worldwide, by month

Share of Search by month for Siemens, Miele. The figures are in the table below the chart.

View monthly share of search table
MonthSiemensHisenseBekoSamsungBoschMiele
Oct 202536.3%24.5%16.4%13.4%6.1%3.4%
Nov 202539.3%26.2%14.4%11.3%4.4%4.4%
Dec 202536.7%24.7%16.5%11.9%5.1%5%
Jan 202637%25%16.7%12%5.1%4.2%
Feb 202641.1%22.6%15.1%12.7%4.7%3.8%
Mar 202640.3%22.2%14.9%12.4%5.6%4.6%
Apr 202641%22.6%15.1%11.8%5.7%3.8%
May 202639%26.3%14.4%11.2%5.4%3.6%
Jun 202635.9%29.4%16.2%10.3%5%3.3%
Jul 202637.5%25.3%16.9%11.6%5.2%3.5%
Aug 202639.3%21.7%14.5%13.6%6.6%4.4%
Sep 202641%22.6%15.1%11.8%5.7%3.8%

How has the Miele and Siemens comparison changed over the last 12 months?

  • Siemens was ahead of Miele in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Miele’s estimated Share of Search among slimline dishwasher brands worldwide moved from 3.4% to 3.8%, and its estimated monthly branded searches held steady at 113K.
  • Across the 12 months ending September 2026, Siemens’ estimated Share of Search among slimline dishwasher brands worldwide moved from 36.3% to 41%, and its estimated monthly branded searches held steady at 1.2M.

How did search popularity change for slimline dishwasher brands worldwide in September 2026?

  1. In September 2026, Siemens gained estimated Share of Search among slimline dishwasher brands worldwide, from 39.3% to 41%.

  2. In September 2026, Miele lost estimated Share of Search among slimline dishwasher brands worldwide, from 4.4% to 3.8%.

Other head-to-heads among slimline dishwasher brands

How each brand is measured

Brandwave collects information about searches that people make online using Miele’s and Siemens’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Miele

3 branded search terms

  • miele com
  • miele vacuum
  • vacuum miele

Siemens

1 branded search term

  • siemens

How the Brand Demand Index is measured

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