Brandwave

MeUndies vs Tommy John:Which is searched more?

In September 2026, MeUndies had more branded searches than Tommy John among underwear brands worldwide. MeUndies had about 135,000 branded searches, while Tommy John had 74,000. MeUndies made up 0.65% of all underwear brand searches we track, and Tommy John accounted for 0.35%. These are worldwide searches for English-language branded terms.

Share of searches among underwear brands worldwide in September 2026Is MeUndies or Tommy John more popular in search?
MeUndies0.65%135K searches
vs
Tommy John0.35%74K searches

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Is MeUndies or Tommy John more popular in search?

Compare the underwear brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

MeUndies and Tommy John among underwear brands worldwide, by month

Share of searches by month for MeUndies, Tommy John. The figures are in the table below the chart.

View monthly share of searches table
MonthUniqloCalvin KleinIntimissimiQuinceJockeyHanesMeUndiesStep OneTommy JohnSKIMSMack WeldonBonds
Oct 202568.2%13.8%13.8%1.1%0.83%0.55%0.55%0.36%0.37%0.3%0.17%0.09%
Nov 202566%16.2%13.2%1.1%0.65%0.53%0.65%0.62%0.53%0.24%0.24%0.07%
Dec 202561.4%15.1%18.5%1.5%0.74%0.61%0.74%0.4%0.41%0.22%0.22%0.08%
Jan 202666%13.3%16.3%1.3%0.8%0.54%0.8%0.33%0.24%0.24%0.16%0.07%
Feb 202658.9%21.7%14.5%1.4%0.88%0.58%0.72%0.44%0.32%0.32%0.18%0.08%
Mar 202660.7%22.3%12.2%1.4%0.9%0.6%0.6%0.4%0.27%0.27%0.15%0.07%
Apr 202667.2%16.5%11.1%1.6%0.99%0.67%0.67%0.44%0.37%0.3%0.16%0.07%
May 202662.9%18.9%12.7%1.8%1.1%0.62%0.62%0.41%0.42%0.34%0.15%0.07%
Jun 202660.7%18.3%15%1.7%1.3%0.74%0.74%0.49%0.33%0.4%0.18%0.08%
Jul 202660.6%18.3%15%1.7%1.3%0.74%0.74%0.48%0.4%0.49%0.15%0.08%
Aug 202663.2%15.6%12.7%1.8%1.1%0.63%0.63%0.5%3.1%0.42%0.15%0.08%
Sep 202665.1%16%13.1%1.9%1.2%0.65%0.65%0.44%0.35%0.29%0.16%0.09%

How has the MeUndies and Tommy John comparison changed over the last 12 months?

3 findings
  • The lead changed hands 2 times in the 12 months ending September 2026: Tommy John took it in August 2026, MeUndies took it in September 2026.
  • Across the 12 months ending September 2026, MeUndies’ share of searches among underwear brands worldwide moved from 0.55% to 0.65%, and its estimated monthly branded searches held steady at 135K.
  • Across the 12 months ending September 2026, Tommy John’s share of searches among underwear brands worldwide moved from 0.37% to 0.35%, and its estimated monthly branded searches moved from 90.5K to 74K.

How did search popularity change for underwear brands worldwide in September 2026?

2 changes
  1. In September 2026, Tommy John lost share of searches among underwear brands worldwide, from 3.1% to 0.35%.

  2. In September 2026, MeUndies rose from 8th to 7th among underwear brands worldwide.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using MeUndies’ and Tommy John’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

MeUndies

1 branded search term

  • meundies

Tommy John

1 branded search term

  • tommy john

How the Brand Demand Index is measured

Other head-to-heads among underwear brands

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