Brandwave

Mention vs Onclusive:Which is more popular?

In September 2026, Onclusive had more branded searches than Mention among media monitoring and social listening tools worldwide. Onclusive had about 8,200 branded searches, while Mention had 260. Onclusive made up 3.3% of all media monitoring and social listening tool searches we track, and Mention accounted for 0.1%. When we asked ChatGPT and Google AI Overviews about media monitoring and social listening tools, neither Mention nor Onclusive appeared in any of the five answers.

Among media monitoring and social listening tools worldwide in September 2026

Who do people search for more?

Onclusive, about 32 searches for every 1 for Mention

Onclusive 8.2K searchesMention 260 searches

Who does AI mention more?

Both were mentioned in 0 of 5 answers.

Mention in 0 of 5Onclusive in 0 of 5

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Top media monitoring and social listening tools in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, neither Mention nor Onclusive showed up in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Meltwater1st
  2. Brandwatch2nd
  3. Sprout Social3rd
  4. Brand244th
  5. Talkwalker5th
  6. CisionOne6th
  7. Cision7th
  8. Muck Rack8th
  9. Onclusive–
  10. +3 more
  11. Mention–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Brand245 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Brandwatch4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Meltwater4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Sprout Social3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Talkwalker2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Cision2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Muck Rack1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • CisionOne1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Onclusive0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Mention0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

+3 more

See every answer about media monitoring and social listening tools

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is Mention or Onclusive more popular in search?

This chart shows how often people search Google for Mention and Onclusive by name. Each line represents a brand's share of searches for all 13 media monitoring and social listening tools we track, month by month, from English-language searches worldwide.

Mention and Onclusive among media monitoring and social listening tools worldwide, by month

Share of searches by month for Onclusive, Mention. The figures are in the table below the chart.

View monthly share of searches table
MonthSprout SocialBrandwatchMuck RackBrand24TalkwalkerOnclusiveAgility PR SolutionsPrezlyProwlyCisionCisionOneMeltwaterMention
Oct 202539.4%17.7%11.7%11.7%11.7%2.9%0.98%0.7%1.6%0.79%0.38%0.23%0.11%
Nov 202536.7%20.2%11%13.4%11%2.7%0.92%0.8%1.8%0.74%0.33%0.24%0.13%
Dec 202535.8%19.6%13%13%10.6%3.2%0.91%0.75%1.4%0.87%0.39%0.24%0.13%
Jan 202638.2%17.3%14%11.4%11.4%2.8%1%0.66%1.5%0.76%0.45%0.3%0.17%
Feb 202634.6%19.1%15.3%12.5%10.3%3.1%1.1%0.72%1.4%0.87%0.49%0.37%0.15%
Mar 202635.6%19.7%13%13%10.6%3.3%0.93%0.77%1.4%0.71%0.42%0.33%0.15%
Apr 202634.6%19%15.3%12.5%10.3%3.2%1.2%0.72%1.4%0.84%0.49%0.36%0.18%
May 202636%19.9%13.1%13.1%10.7%2.7%0.98%0.75%1.1%0.73%0.35%0.47%0.15%
Jun 202634.8%19%15.4%12.6%10.3%3.1%1.1%0.73%1.1%0.82%0.38%0.45%0.12%
Jul 202637.7%16.9%16.7%11.2%9.2%3.4%1.2%0.66%1.2%0.87%0.41%0.36%0.16%
Aug 202638.3%17.2%17%11.4%9.3%2.3%1%0.8%1%0.74%0.42%0.37%0.09%
Sep 202636.4%19.8%16.1%10.8%8.8%3.3%1.1%0.96%0.96%0.84%0.52%0.29%0.1%

How has the Mention and Onclusive comparison changed over the last 12 months?

3 findings

How did search popularity change for media monitoring and social listening tools worldwide in September 2026?

2 changes

  1. In September 2026, Onclusive gained share of searches among media monitoring and social listening tools worldwide, from 2.3% to 3.3%.

  2. Estimated monthly branded searches for Mention worldwide fell 33.3% over 12 measured months, from 390 to 260 in September 2026.

How are branded searches counted?

4 search terms

Brandwave collects information about searches that people make online using Mention’s and Onclusive’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Mention

1 branded search term

  • mention social listening

Onclusive

3 branded search terms

  • onclusive
  • onclusive media monitoring
  • onclusive pr manager

How the Brand Demand Index is measured

Other head-to-heads among media monitoring and social listening tools

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