Manhattan Active Transportation Management vs Turvo:Which is more popular?
In September 2026, Turvo had more branded searches than Manhattan Active Transportation Management among transportation management systems worldwide. Turvo had about 27,100 branded searches, while Manhattan Active Transportation Management had 70. Turvo made up 15.7% of all transportation management system searches we track, and Manhattan Active Transportation Management accounted for 0.04%. When we asked ChatGPT and Google AI Overviews about transportation management systems, Manhattan Active Transportation Management appeared in two of the five answers and Turvo in none.
Who do people search for more?
Turvo, about 387 searches for every 1 for Manhattan Active Transportation Management
Who does AI mention more?
Manhattan Active Transportation Management, mentioned in 2 of 5 answers, Turvo in 0
Who does AI recommend more?
Manhattan Active Transportation Management, the only one of the two named
Follow Manhattan Active Transportation Management vs Turvo and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Top transportation management systems in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Manhattan Active Transportation Management was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Turvo did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Oracle Transportation Management4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Infios TMS2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Manhattan Active Transportation Management2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
McLeod Software1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
MercuryGate1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
TMW0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers- Turvo0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Alpega0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about transportation management systems
5 answers
Asked ChatGPT
“Which transportation management system should I use?”
Asked ChatGPT
“What are the best transportation management systems?”
Asked ChatGPT
“What's the best transportation management system for freight load planning?”
Searched Google, AI Overview
“transportation management system”
Searched Google, AI Overview
“freight management software”
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is Manhattan Active Transportation Management or Turvo more popular in search?
This chart shows how often people search Google for Manhattan Active Transportation Management and Turvo by name. Each line represents a brand's share of searches for all eight transportation management systems we track, month by month, from English-language searches worldwide.
Share of searches by month for Turvo, Manhattan Active Transportation Management. The figures are in the table below the chart.
View monthly share of searches table
| Month | TMW | Turvo | Alpega | McLeod Software | Oracle Transportation Management | MercuryGate | Infios TMS | Manhattan Active Transportation Management |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 75.1% | 18.4% | 2.4% | 1.3% | 1.3% | 1.3% | 0.05% | 0.04% |
| Nov 2025 | 71.5% | 21.5% | 2.9% | 1.2% | 1.6% | 1.2% | 0.06% | 0.03% |
| Dec 2025 | 75.2% | 18.5% | 2.5% | 1.3% | 1.3% | 1.1% | 0.03% | 0.03% |
| Jan 2026 | 86.2% | 9.5% | 1.9% | 0.84% | 0.84% | 0.67% | 0.02% | 0.02% |
| Feb 2026 | 79.1% | 13% | 3.2% | 1.4% | 2.1% | 1.1% | 0.05% | 0.03% |
| Mar 2026 | 73.1% | 18% | 3.6% | 1.6% | 2.4% | 1.3% | 0.07% | 0.05% |
| Apr 2026 | 73.5% | 18.1% | 3.6% | 1.6% | 1.9% | 1.1% | 0.09% | 0.05% |
| May 2026 | 77.7% | 15.6% | 2.5% | 1.1% | 2.1% | 0.92% | 0.05% | 0.03% |
| Jun 2026 | 80.8% | 13.3% | 2.2% | 1.2% | 1.8% | 0.78% | 0.04% | 0.02% |
| Jul 2026 | 83.4% | 11.2% | 1.8% | 1% | 1.8% | 0.66% | 0.03% | 0.02% |
| Aug 2026 | 86.9% | 9.6% | 1.3% | 0.67% | 1% | 0.46% | 0.03% | 0.01% |
| Sep 2026 | 78% | 15.7% | 2.5% | 1.4% | 1.4% | 0.92% | 0.04% | 0.04% |
How has the Manhattan Active Transportation Management and Turvo comparison changed over the last 12 months?
3 findings
- Turvo was ahead of Manhattan Active Transportation Management in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Manhattan Active Transportation Management’s share of searches among transportation management systems worldwide held steady at 0.04%, and its estimated monthly branded searches held steady at 70.
- Across the 12 months ending September 2026, Turvo’s share of searches among transportation management systems worldwide moved from 18.4% to 15.7%, and its estimated monthly branded searches moved from 33.1K to 27.1K.
How did search popularity change for transportation management systems worldwide in September 2026?
1 change
In September 2026, Turvo gained share of searches among transportation management systems worldwide, from 9.6% to 15.7%.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Manhattan Active Transportation Management’s and Turvo’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Manhattan Active Transportation Management
1 branded search term
- manhattan active transportation management
Turvo
1 branded search term
- turvo
Other head-to-heads among transportation management systems
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.