Mailtrack vs Yesware:Which is more popular?
In September 2026, Mailtrack had more branded searches than Yesware among email tracking tools worldwide. Mailtrack had about 101,000 branded searches, while Yesware had 2,900. Mailtrack made up 65.6% of all email tracking tool searches we track, and Yesware accounted for 1.9%. When we asked ChatGPT and Google AI Overviews about email tracking tools, Mailtrack appeared in four of the five answers and Yesware in two. Mailtrack was mentioned before Yesware in every answer.
Who do people search for more?
Mailtrack, about 35 searches for every 1 for Yesware
Who does AI mention more?
Mailtrack, mentioned in 4 of 5 answers, Yesware in 2
Who does AI recommend more?
Mailtrack, named ahead of Yesware in every answer
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Top email tracking tools in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Mailtrack was mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. Yesware was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Mailtrack was listed before Yesware in every answer.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
See every answer about email tracking tools
5 answers
Asked ChatGPT
“What's the best email tracking tool?”
Asked ChatGPT
“How can I see if someone opened my email in Gmail?”
Asked ChatGPT
“Which email tracker do salespeople use?”
Searched Google, AI Overview
“email tracker”
Searched Google, AI Overview
“gmail email tracker”
Brands are shown in the order each answer named them. The survey took place in the United States on October 27, 2026.
Is Mailtrack or Yesware more popular in search?
This chart shows how often people search Google for Mailtrack and Yesware by name. Each line represents a brand's share of searches for all seven email tracking tools we track, month by month, from English-language searches worldwide.
Share of searches by month for Mailtrack, Yesware. The figures are in the table below the chart.
View monthly share of searches table
| Month | Mailtrack | Yesware |
|---|---|---|
| Nov 2025 | 61.4% | 2.9% |
| Dec 2025 | 63.2% | 2.6% |
| Jan 2026 | 61.8% | 2.9% |
| Feb 2026 | 67.8% | 2.4% |
| Mar 2026 | 63.7% | 2.8% |
| Apr 2026 | 62.8% | 2.4% |
| May 2026 | 65.6% | 2.1% |
| Jun 2026 | 64.9% | 2.1% |
| Jul 2026 | 64.8% | 2.3% |
| Aug 2026 | 63% | 2.2% |
| Sep 2026 | 65.6% | 1.9% |
| Oct 2026 | — | — |
How has branded search for Mailtrack and Yesware changed worldwide over the last 12 months?
3 findings
- Mailtrack was ahead of Yesware in every measured month of the 11 months ending September 2026.
- Across the 11 months ending September 2026, Mailtrack’s share of searches among email tracking tools worldwide moved from 61.4% to 65.6%, and its estimated monthly branded searches moved from 115K to 101K.
- Across the 11 months ending September 2026, Yesware’s share of searches among email tracking tools worldwide moved from 2.9% to 1.9%, and its estimated monthly branded searches moved from 5.4K to 2.9K.
How did search popularity change for email tracking tools worldwide in September 2026?
2 changes
In September 2026, Mailtrack gained share of searches among email tracking tools worldwide, from 63% to 65.6%.
In September 2026, Yesware rose from 6th to 5th among email tracking tools worldwide.
How are Mailtrack’s and Yesware’s branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using Mailtrack’s and Yesware’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
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