Maelove vs TruSkin:Which is searched more?
In September 2026, Maelove had more branded searches than TruSkin among vitamin C serum brands worldwide. Maelove had about 6,600 branded searches, while TruSkin had 2,400. Maelove made up 2.5% of all vitamin C serum brand searches we track, and TruSkin accounted for 0.9%. These are worldwide searches for English-language branded terms.
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Is Maelove or TruSkin more popular in search?
Compare the brands people buy vitamin C face serums from. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of searches by month for Maelove, TruSkin. The figures are in the table below the chart.
View monthly share of searches table
| Month | SkinCeuticals | Timeless Skin Care | CeraVe | La Roche-Posay | The Ordinary | Olay | Paula's Choice | Naturium | Drunk Elephant | Maelove | Sunday Riley | TruSkin |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 35.9% | 16.6% | 7.4% | 9.1% | 7.4% | 6.1% | 5.5% | 5% | 2.2% | 1.8% | 1.2% | 1.8% |
| Nov 2025 | 41.1% | 16.5% | 6% | 7.4% | 7.4% | 4.9% | 5.5% | 4% | 2.2% | 2.7% | 1.2% | 1.2% |
| Dec 2025 | 34.6% | 23.9% | 4.8% | 8.8% | 7.1% | 4.8% | 5.4% | 3.9% | 2.1% | 2.1% | 1.4% | 1.1% |
| Jan 2026 | 32.6% | 21% | 7.7% | 7.7% | 7.7% | 5.1% | 5.7% | 5.1% | 1.9% | 2.8% | 1% | 1.5% |
| Feb 2026 | 37.1% | 18.2% | 8.1% | 8.1% | 8.1% | 4.4% | 5% | 4.4% | 2% | 2% | 0.88% | 1.6% |
| Mar 2026 | 35.1% | 22.7% | 6.8% | 8.3% | 6.8% | 4.5% | 5.4% | 3.7% | 2.5% | 2% | 0.89% | 1.3% |
| Apr 2026 | 34.6% | 22.4% | 8.2% | 8.2% | 6.7% | 4.5% | 5.3% | 3.7% | 2.4% | 2% | 0.73% | 1.3% |
| May 2026 | 37.5% | 19.8% | 7.3% | 7.3% | 7.3% | 4% | 5.6% | 4% | 3.2% | 2.2% | 0.79% | 1.2% |
| Jun 2026 | 38.3% | 21.6% | 5.3% | 6.5% | 6.5% | 4.3% | 5.2% | 3.5% | 3.5% | 3.5% | 0.68% | 1% |
| Jul 2026 | 38.7% | 21.9% | 5.3% | 6.5% | 6.5% | 4.4% | 5.2% | 4.4% | 2.9% | 2.4% | 0.69% | 1% |
| Aug 2026 | 38.6% | 21.8% | 5.3% | 6.5% | 6.5% | 5.3% | 5.2% | 3.6% | 2.9% | 2.4% | 0.86% | 1% |
| Sep 2026 | 35% | 22.7% | 6.8% | 6.8% | 6.8% | 5.5% | 5.4% | 3.7% | 3% | 2.5% | 0.9% | 0.9% |
How has the Maelove and TruSkin comparison changed over the last 12 months?
3 findings
- Maelove was ahead of TruSkin in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Maelove’s share of searches among vitamin C serum brands worldwide moved from 1.8% to 2.5%, and its estimated monthly branded searches moved from 4.4K to 6.6K.
- Across the 12 months ending September 2026, TruSkin’s share of searches among vitamin C serum brands worldwide moved from 1.8% to 0.9%, and its estimated monthly branded searches moved from 4.4K to 2.4K.
How did search popularity change for vitamin C serum brands worldwide in September 2026?
2 changes

In September 2026, TruSkin fell from 11th to 12th among vitamin C serum brands worldwide.

Estimated monthly branded searches for Maelove worldwide rose 50% over 12 measured months, from 4.4K to 6.6K in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Maelove’s and TruSkin’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among vitamin C serum brands

SkinCeuticals vs Timeless Skin Care: compare search popularity
SkinCeuticals vs CeraVe: compare search popularity
SkinCeuticals vs La Roche-Posay: compare search popularity
SkinCeuticals vs The Ordinary: compare search popularity
Timeless Skin Care vs CeraVe: compare search popularity
Timeless Skin Care vs La Roche-Posay: compare search popularity

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