Brandwave

Maelove vs TruSkin:Which is searched more?

In September 2026, Maelove had more branded searches than TruSkin among vitamin C serum brands worldwide. Maelove had about 6,600 branded searches, while TruSkin had 2,400. Maelove made up 2.5% of all vitamin C serum brand searches we track, and TruSkin accounted for 0.9%. These are worldwide searches for English-language branded terms.

Share of searches among vitamin C serum brands worldwide in September 2026Is Maelove or TruSkin more popular in search?
Maelove2.5%6.6K searches
vs
TruSkin0.9%2.4K searches

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Is Maelove or TruSkin more popular in search?

Compare the brands people buy vitamin C face serums from. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Maelove and TruSkin among vitamin C serum brands worldwide, by month

Share of searches by month for Maelove, TruSkin. The figures are in the table below the chart.

View monthly share of searches table
MonthSkinCeuticalsTimeless Skin CareCeraVeLa Roche-PosayThe OrdinaryOlayPaula's ChoiceNaturiumDrunk ElephantMaeloveSunday RileyTruSkin
Oct 202535.9%16.6%7.4%9.1%7.4%6.1%5.5%5%2.2%1.8%1.2%1.8%
Nov 202541.1%16.5%6%7.4%7.4%4.9%5.5%4%2.2%2.7%1.2%1.2%
Dec 202534.6%23.9%4.8%8.8%7.1%4.8%5.4%3.9%2.1%2.1%1.4%1.1%
Jan 202632.6%21%7.7%7.7%7.7%5.1%5.7%5.1%1.9%2.8%1%1.5%
Feb 202637.1%18.2%8.1%8.1%8.1%4.4%5%4.4%2%2%0.88%1.6%
Mar 202635.1%22.7%6.8%8.3%6.8%4.5%5.4%3.7%2.5%2%0.89%1.3%
Apr 202634.6%22.4%8.2%8.2%6.7%4.5%5.3%3.7%2.4%2%0.73%1.3%
May 202637.5%19.8%7.3%7.3%7.3%4%5.6%4%3.2%2.2%0.79%1.2%
Jun 202638.3%21.6%5.3%6.5%6.5%4.3%5.2%3.5%3.5%3.5%0.68%1%
Jul 202638.7%21.9%5.3%6.5%6.5%4.4%5.2%4.4%2.9%2.4%0.69%1%
Aug 202638.6%21.8%5.3%6.5%6.5%5.3%5.2%3.6%2.9%2.4%0.86%1%
Sep 202635%22.7%6.8%6.8%6.8%5.5%5.4%3.7%3%2.5%0.9%0.9%

How has the Maelove and TruSkin comparison changed over the last 12 months?

3 findings
  • Maelove was ahead of TruSkin in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Maelove’s share of searches among vitamin C serum brands worldwide moved from 1.8% to 2.5%, and its estimated monthly branded searches moved from 4.4K to 6.6K.
  • Across the 12 months ending September 2026, TruSkin’s share of searches among vitamin C serum brands worldwide moved from 1.8% to 0.9%, and its estimated monthly branded searches moved from 4.4K to 2.4K.

How did search popularity change for vitamin C serum brands worldwide in September 2026?

2 changes
  1. In September 2026, TruSkin fell from 11th to 12th among vitamin C serum brands worldwide.

  2. Estimated monthly branded searches for Maelove worldwide rose 50% over 12 measured months, from 4.4K to 6.6K in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Maelove’s and TruSkin’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Maelove

1 branded search term

  • maelove vitamin c

TruSkin

1 branded search term

  • truskin vitamin c

How the Brand Demand Index is measured

Other head-to-heads among vitamin C serum brands

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