Brandwave

Luvme vs Raquel Welch:Which is more popular?

In October 2026, Luvme had more branded searches than Raquel Welch among wig brands worldwide. Luvme had about 246,000 branded searches, while Raquel Welch had 27,100. Luvme made up 48.4% of all wig brand searches we track, and Raquel Welch accounted for 5.3%. When we asked ChatGPT and Google AI Overviews about wig brands, Luvme appeared in four of the five answers and Raquel Welch in one. Luvme was mentioned before Raquel Welch in three out of four answers.

Among wig brands worldwide in October 2026

Who do people search for more?

Luvme, about 9 searches for every 1 for Raquel Welch

Luvme 246K searchesRaquel Welch 27.1K searches

Who does AI mention more?

Luvme, mentioned in 4 of 5 answers, Raquel Welch in 1

Luvme in 4 of 5Raquel Welch in 1 of 5

Who does AI recommend more?

Luvme, named ahead of Raquel Welch in 3 of 4 answers

Luvme first in 3Raquel Welch first in 1

Follow Luvme vs Raquel Welch and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Track your brand against a rival →

Top wig brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Luvme was mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. Raquel Welch was mentioned in one out of five: not in any of the three ChatGPT answers, but in one of the two Google AI Overviews. Luvme was listed before Raquel Welch in three out of four answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Luvme1st
  2. UNice2nd
  3. Jon Renau3rd
  4. Ellen Wille4th
  5. Raquel Welch5th
  6. Hairvivi6th
  7. Wigs.com7th
  8. Arda Wigs–
  9. Beautyforever–
  10. Nadula–
  11. +3 more

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Luvme4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • UNice4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Jon Renau3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Ellen Wille2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Hairvivi1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Raquel Welch1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Wigs.com1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Arda Wigs0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Beautyforever0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Nadula0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

+3 more

See every answer about wig brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 27, 2026.

Is Luvme or Raquel Welch more popular in search?

This chart shows how often people search Google for Luvme and Raquel Welch by name. Each line represents a brand's share of searches for all 13 wig brands we track, month by month, from English-language searches worldwide.

Luvme and Raquel Welch among wig brands worldwide, by month

Share of searches by month for Luvme, Raquel Welch. The figures are in the table below the chart.

View monthly share of searches table
MonthLuvmeUNiceHairviviRaquel WelchWigs.comArda WigsBeautyforeverNadulaWest KissAsteria HairJon RenauEllen WilleRene of Paris
Nov 202556.2%20.5%6.2%4.1%1.5%1.5%1.5%1.5%2.8%1.5%1.2%1%0.45%
Dec 202551.3%22.9%6.9%4.6%1.7%1.4%2.1%1.7%2.5%1.7%1.7%1.1%0.4%
Jan 202650.1%22.4%6.7%5.5%2%1.6%2%1.3%3%1.6%1.6%1.3%0.59%
Feb 202651.4%23%5.7%5.7%1.7%1.7%1.7%1.4%2.5%1.7%1.4%1.1%1.1%
Mar 202646.6%25.6%7.7%5.1%1.9%1.5%1.9%1.5%2.8%1.9%1.3%1.3%1%
Apr 202651.4%23%6.9%4.6%2.1%1.7%1.7%1.4%2.1%1.7%1.4%1.4%0.75%
May 202652%23.3%5.7%4.7%2.1%1.7%1.7%1.4%2.1%1.7%1.4%1.4%0.76%
Jun 202653.9%24.1%4.9%4%2.2%1.8%1.8%1.2%1.8%1.4%1.2%1.2%0.64%
Jul 202653%23.7%5.8%3.9%2.1%1.7%1.7%1.2%1.7%1.7%1.4%1.2%0.63%
Aug 202657.4%21%6.3%3.4%1.9%1.5%1.5%1%1.5%1.5%1.3%1%0.55%
Sep 202656.3%20.6%6.2%5.1%2.3%1.5%1.5%1%1.5%1.2%1.2%1%0.54%
Oct 202648.4%26.5%6.5%5.3%2.4%1.6%1.6%1.6%1.6%1.3%1.3%1.1%0.86%

How has branded search for Luvme and Raquel Welch changed worldwide over the last 12 months?

3 findings
  • Luvme was ahead of Raquel Welch in every measured month of the 12 months ending October 2026.
  • Across the 12 months ending October 2026, Luvme’s share of searches among wig brands worldwide moved from 56.2% to 48.4%, and its estimated monthly branded searches moved from 301K to 246K.
  • Across the 12 months ending October 2026, Raquel Welch’s share of searches among wig brands worldwide moved from 4.1% to 5.3%, and its estimated monthly branded searches moved from 22.2K to 27.1K.

How did search popularity change for wig brands worldwide in October 2026?

2 changes

  1. In October 2026, Luvme lost share of searches among wig brands worldwide, from 56.3% to 48.4%.

  2. Estimated monthly branded searches for Raquel Welch worldwide rose 22.1% over 12 measured months, from 22.2K to 27.1K in October 2026.

How are Luvme’s and Raquel Welch’s branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Luvme’s and Raquel Welch’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Luvme

1 branded search term

  • luvme hair

Raquel Welch

1 branded search term

  • raquel welch wigs

How the Brand Demand Index is measured

Other head-to-heads among wig brands

Creator with pink hair and a pink jacket

Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.

Start free