Libsyn Ads vs RedCircle:Which is searched more?

Name: Libsyn Ads vs RedCircle: Which is searched more?
Creator: Brandwave
License: https://creativecommons.org/licenses/by/4.0/

In September 2026, RedCircle had more branded searches than Libsyn Ads among podcast advertising platforms worldwide. RedCircle had about 91,500 branded searches, while Libsyn Ads had 720. RedCircle made up 57.2% of all podcast advertising platform searches we track, and Libsyn Ads accounted for 0.45%. These are worldwide searches for English-language branded terms.

Share of searches among podcast advertising platforms worldwide in September 2026Is Libsyn Ads or RedCircle more popular in search?

Follow Libsyn Ads vs RedCircle and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Track your brand against a rival →

Is Libsyn Ads or RedCircle more popular in search?

Compare the platforms that sell and buy podcast ads. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Libsyn Ads and RedCircle among podcast advertising platforms worldwide, by month

Month	RedCircle	Podbean	Acast	Spotify Ads Manager	Spotify Ad Studio	Megaphone	Libsyn Ads	Gumball
Oct 2025	54.1%	24.5%	16.1%	3.2%	1.4%	0.56%	0.16%	0.05%
Nov 2025	50.1%	27.5%	18.1%	2%	1.6%	0.56%	0.14%	0.04%
Dec 2025	54.6%	24.7%	16.2%	2.1%	1.7%	0.54%	0.16%	0.04%
Jan 2026	59.3%	22%	14.4%	1.9%	1.5%	0.58%	0.14%	0.06%
Feb 2026	58.8%	22%	14.4%	2.3%	1.5%	0.6%	0.31%	0.06%
Mar 2026	53.4%	24.2%	15.9%	2.6%	3.2%	0.52%	0.15%	0.04%
Apr 2026	59.2%	22%	14.4%	2.3%	1.3%	0.54%	0.21%	0.04%
May 2026	58.5%	21.8%	14.3%	3.5%	1.3%	0.46%	0.14%	0.03%
Jun 2026	56%	20.4%	16.6%	5%	1.2%	0.54%	0.2%	0.04%
Jul 2026	57%	20.9%	13.8%	6.2%	1.5%	0.47%	0.16%	0.06%
Aug 2026	56.3%	20.6%	16.7%	5%	0.8%	0.55%	0.13%	0.04%
Sep 2026	57.2%	20.8%	16.9%	3.4%	0.62%	0.56%	0.45%	0.03%

How has the Libsyn Ads and RedCircle comparison changed over the last 12 months?

3 findings

RedCircle was ahead of Libsyn Ads in every measured month of the 12 months ending September 2026.
Across the 12 months ending September 2026, Libsyn Ads’ share of searches among podcast advertising platforms worldwide moved from 0.16% to 0.45%, and its estimated monthly branded searches moved from 320 to 720.
Across the 12 months ending September 2026, RedCircle’s share of searches among podcast advertising platforms worldwide moved from 54.1% to 57.2%, and its estimated monthly branded searches moved from 111K to 91.5K.

How did search popularity change for podcast advertising platforms worldwide in September 2026?

2 changes

In September 2026, RedCircle gained share of searches among podcast advertising platforms worldwide, from 56.3% to 57.2%.
Estimated monthly branded searches for Libsyn Ads worldwide rose 125% over 12 measured months, from 320 to 720 in September 2026.

How are branded searches counted?

4 search terms

Brandwave collects information about searches that people make online using Libsyn Ads’ and RedCircle’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.