Levington vs Miracle-Gro:Which is more popular by branded search?
In August 2026, Miracle-Gro had more branded searches than Levington among garden mulch brands worldwide. Miracle-Gro was estimated to have 40.5K branded searches compared to Levington’s 3.6K, and held a 4% Share of Search versus Levington’s 0.36%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Levington or Miracle-Gro?
Compare the garden mulch brands people search for. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Miracle-Gro, Levington. The figures are in the table below the chart.
View monthly share of search table
| Month | Evergreen | Westland | Miracle-Gro | Boughton | Levington | Scotts |
|---|---|---|---|---|---|---|
| Oct 2025 | 81.8% | 13.4% | 3.3% | 0.98% | 0.35% | 0.16% |
| Nov 2025 | 82.4% | 13.5% | 2.7% | 0.81% | 0.44% | 0.11% |
| Dec 2025 | 80.4% | 16.1% | 2.2% | 0.65% | 0.53% | 0.09% |
| Jan 2026 | 82.6% | 13.5% | 2.7% | 0.81% | 0.29% | 0.11% |
| Feb 2026 | 79% | 15.8% | 3.9% | 0.78% | 0.34% | 0.23% |
| Mar 2026 | 77.2% | 15.5% | 5.7% | 0.76% | 0.41% | 0.41% |
| Apr 2026 | 77.3% | 12.6% | 8.5% | 0.76% | 0.41% | 0.41% |
| May 2026 | 73.8% | 14.8% | 9.9% | 0.72% | 0.48% | 0.26% |
| Jun 2026 | 75.3% | 15.1% | 8.3% | 0.74% | 0.4% | 0.21% |
| Jul 2026 | 76.5% | 15.3% | 6.9% | 0.75% | 0.41% | 0.15% |
| Aug 2026 | 81.3% | 13.3% | 4% | 0.8% | 0.36% | 0.16% |
| Sep 2026 | — | — | — | — | — | — |
How has the Levington and Miracle-Gro comparison changed over the last 12 months?
3 findings
- Miracle-Gro was ahead of Levington in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Levington’s estimated Share of Search among garden mulch brands worldwide moved from 0.35% to 0.36%, and its estimated monthly branded searches moved from 2.9K to 3.6K.
- Across the 11 months ending August 2026, Miracle-Gro’s estimated Share of Search among garden mulch brands worldwide moved from 3.3% to 4%, and its estimated monthly branded searches moved from 27.1K to 40.5K.
How did search popularity change for garden mulch brands worldwide in August 2026?
2 changes
In August 2026, Miracle-Gro lost estimated Share of Search among garden mulch brands worldwide, from 6.9% to 4%.

Estimated monthly branded searches for Levington worldwide rose 24.1% over 11 measured months, from 2.9K to 3.6K in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Levington’s and Miracle-Gro’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Levington
1 branded search term
- levington
Miracle-Gro
1 branded search term
- miracle-gro

Put your own brand in this comparison
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