Brandwave

Lenox vs Stanley:Which is more popular?

In September 2026, Stanley had more branded searches than Lenox among hacksaw brands worldwide. Stanley had about 880 branded searches, while Lenox had 590. Stanley made up 9.5% of all hacksaw brand searches we track, and Lenox accounted for 6.4%. When we asked ChatGPT and Google AI Overviews about hacksaw brands, Lenox appeared in four of the five answers and Stanley in three. Lenox was mentioned before Stanley in every answer.

Among hacksaw brands worldwide in September 2026

Who do people search for more?

Stanley, about 49% more searches than Lenox

Stanley 880 searchesLenox 590 searches

Who does AI mention more?

Lenox, mentioned in 4 of 5 answers, Stanley in 3

Lenox in 4 of 5Stanley in 3 of 5

Who does AI recommend more?

Lenox, named ahead of Stanley in every answer

Lenox first in 4Stanley never first

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Top hacksaw brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Lenox was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Stanley was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Lenox was listed before Stanley in every answer.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Lenox1st
  2. Bahco2nd
  3. Milwaukee3rd
  4. Stanley4th
  5. DeWalt–
  6. Bosch–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Milwaukee4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Lenox4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Stanley3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Bahco3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • DeWalt0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Bosch0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about hacksaw brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is Lenox or Stanley more popular in search?

This chart shows how often people search Google for Lenox and Stanley by name. Each line represents a brand's share of searches for all six hacksaw brands we track, month by month, from English-language searches worldwide.

Lenox and Stanley among hacksaw brands worldwide, by month

Share of searches by month for Stanley, Lenox. The figures are in the table below the chart.

View monthly share of searches table
MonthMilwaukeeDeWaltStanleyBahcoLenoxBosch
Oct 202536.9%15.9%36.9%4.9%4%1.4%
Nov 202559%17.5%10.9%6.4%4.3%1.9%
Dec 202558%20.4%10.7%4.2%5.2%1.5%
Jan 202656.5%20.5%9.2%6.2%6.2%1.4%
Feb 202663.6%15.3%8.5%5.7%5.7%1.3%
Mar 202670.7%11.4%9.3%4.2%3.4%1%
Apr 202670.4%13.9%6.3%5.1%3.4%0.96%
May 202670.5%13.9%6.3%4.2%4.2%0.96%
Jun 202662.7%18.6%8.4%4.5%4.5%1.3%
Jul 202658.5%17.3%9.6%6.4%6.4%1.9%
Aug 202654.9%20%11%6%6%2.1%
Sep 202658.3%17.3%9.5%6.4%6.4%2.3%

How has the Lenox and Stanley comparison changed over the last 12 months?

3 findings
  • Stanley was ahead of Lenox in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Lenox’s share of searches among hacksaw brands worldwide moved from 4% to 6.4%, and its estimated monthly branded searches moved from 480 to 590.
  • Across the 12 months ending September 2026, Stanley’s share of searches among hacksaw brands worldwide moved from 36.9% to 9.5%, and its estimated monthly branded searches moved from 4.4K to 880.

How did search popularity change for hacksaw brands worldwide in September 2026?

2 changes
  1. In September 2026, Stanley lost share of searches among hacksaw brands worldwide, from 11% to 9.5%.

  2. Estimated monthly branded searches for Lenox worldwide rose 22.9% over 12 measured months, from 480 to 590 in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Lenox’s and Stanley’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Lenox

1 branded search term

  • lenox hacksaw

Stanley

1 branded search term

  • stanley hacksaw

How the Brand Demand Index is measured

Other head-to-heads among hacksaw brands

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