Land Rover vs Maserati:Which is searched more?
In September 2026, Land Rover and Maserati were level on Share of Search among car brands worldwide, with an estimated 1.5M branded searches each, at 0.79% estimated Share of Search each. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Land Rover or Maserati?
Compare automotive marques buyers weigh for new and used cars, utes, and SUVs. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Land Rover, Maserati. The figures are in the table below the chart.
View monthly share of search table
| Month | Honda | Toyota | BMW | Tesla | Volkswagen | Mercedes-Benz | BYD | Hyundai | Kia | Porsche | Audi | Ford | Lamborghini | Ferrari | Mazda | Land Rover | Maserati |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 5.7% | 5.4% | 5.4% | 4.4% | 4.4% | 5% | 3% | 3.6% | 2.4% | 3% | 2.4% | 2.4% | 2.4% | 2% | 1.6% | 0.73% | 0.73% |
| Nov 2025 | 5.8% | 5.8% | 4.7% | 3.9% | 4.7% | 5.3% | 3.2% | 3.9% | 2.1% | 3.2% | 2.1% | 2.6% | 2.1% | 1.7% | 1.7% | 0.78% | 0.78% |
| Dec 2025 | 6% | 5.9% | 4.9% | 4% | 4.9% | 5.4% | 2.7% | 3.3% | 2.2% | 3.3% | 2.2% | 2.7% | 2.2% | 1.8% | 1.8% | 0.8% | 0.8% |
| Jan 2026 | 5.8% | 6.5% | 5.3% | 3.6% | 4.4% | 4.9% | 3.6% | 3.6% | 2.4% | 2.9% | 2.4% | 2.4% | 2% | 1.6% | 2% | 0.72% | 0.72% |
| Feb 2026 | 6.2% | 6.1% | 5% | 4.1% | 5% | 4.6% | 3.4% | 3.4% | 2.7% | 2.7% | 2.7% | 2.2% | 2.2% | 1.8% | 1.8% | 0.82% | 0.82% |
| Mar 2026 | 5.9% | 5.5% | 5.5% | 3.7% | 4.5% | 5% | 3.7% | 3.7% | 2.5% | 3% | 2.5% | 2.5% | 2% | 1.6% | 1.6% | 0.74% | 0.74% |
| Apr 2026 | 6.1% | 5.6% | 4.6% | 4.6% | 4.6% | 5.2% | 3.8% | 3.1% | 2.5% | 3.1% | 2.1% | 2.1% | 2.1% | 1.7% | 1.7% | 0.76% | 0.76% |
| May 2026 | 6.2% | 5.7% | 4.7% | 3.8% | 4.7% | 5.2% | 3.8% | 3.1% | 2.6% | 3.1% | 2.1% | 2.1% | 2.1% | 2.1% | 1.7% | 0.77% | 0.77% |
| Jun 2026 | 6.3% | 6.2% | 5.1% | 4.2% | 4.2% | 4.7% | 3.4% | 3.4% | 2.3% | 2.8% | 2.3% | 2.3% | 2.3% | 1.9% | 1.9% | 0.68% | 0.84% |
| Jul 2026 | 6.3% | 6.2% | 5.1% | 4.2% | 5.1% | 4.7% | 3.4% | 3.4% | 2.3% | 2.8% | 2.3% | 2.3% | 1.9% | 1.5% | 1.9% | 0.84% | 0.84% |
| Aug 2026 | 6.1% | 5.9% | 4.9% | 4% | 4.9% | 4.5% | 3.3% | 3.3% | 2.7% | 2.7% | 2.2% | 2.2% | 2.2% | 1.8% | 1.8% | 0.65% | 0.8% |
| Sep 2026 | 5.9% | 5.9% | 4.8% | 4.8% | 4.8% | 4.4% | 3.9% | 3.2% | 2.6% | 2.6% | 2.2% | 2.2% | 2.2% | 1.8% | 1.8% | 0.79% | 0.79% |
How has the Land Rover and Maserati comparison changed over the last 12 months?
3 findings
- Land Rover was ahead of Maserati in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Land Rover’s estimated Share of Search among car brands worldwide moved from 0.73% to 0.79%, and its estimated monthly branded searches held steady at 1.5M.
- Across the 12 months ending September 2026, Maserati’s estimated Share of Search among car brands worldwide moved from 0.73% to 0.79%, and its estimated monthly branded searches held steady at 1.5M.
How did search popularity change for car brands worldwide in September 2026?
2 changes
In September 2026, Land Rover rose from 45th to 41st among car brands worldwide.
In September 2026, Maserati fell from 41st to 43rd among car brands worldwide.
Other head-to-heads among car brands
How each brand is measured
Brandwave collects information about searches that people make online using Land Rover’s and Maserati’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Land Rover
1 branded search term
- land rover
Maserati
1 branded search term
- maserati
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