LaCroix vs San Pellegrino:Which is more popular by branded search?
In August 2026, LaCroix had more branded searches than San Pellegrino among sparkling water brands worldwide. LaCroix was estimated to have 301K branded searches compared to San Pellegrino’s 49.5K, and held a 31.2% Share of Search versus San Pellegrino’s 5.1%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, LaCroix or San Pellegrino?
Compare the sparkling water brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for LaCroix, San Pellegrino. The figures are in the table below the chart.
View monthly share of search table
| Month | Schweppes | LaCroix | Perrier | Bubly | San Pellegrino |
|---|---|---|---|---|---|
| Oct 2025 | 44.4% | 29.7% | 10.9% | 10.9% | 4% |
| Nov 2025 | 47% | 25.7% | 11.6% | 11.6% | 4.2% |
| Dec 2025 | 38.2% | 17.1% | 31.2% | 9.4% | 4.2% |
| Jan 2026 | 44% | 29.4% | 10.8% | 10.8% | 4.8% |
| Feb 2026 | 48% | 26.2% | 9.7% | 11.8% | 4.3% |
| Mar 2026 | 41.3% | 33.8% | 10.2% | 10.2% | 4.5% |
| Apr 2026 | 44% | 29.4% | 10.8% | 10.8% | 4.8% |
| May 2026 | 45% | 30.1% | 11% | 9% | 4.9% |
| Jun 2026 | 42.1% | 34.5% | 10.3% | 8.5% | 4.6% |
| Jul 2026 | 33.4% | 49.9% | 6.7% | 5.5% | 4.5% |
| Aug 2026 | 46.6% | 31.2% | 9.4% | 7.7% | 5.1% |
| Sep 2026 | — | — | — | — | — |
How has the LaCroix and San Pellegrino comparison changed over the last 12 months?
3 findings
- LaCroix was ahead of San Pellegrino in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, LaCroix’s estimated Share of Search among sparkling water brands worldwide moved from 29.7% to 31.2%, and its estimated monthly branded searches moved from 246K to 301K.
- Across the 11 months ending August 2026, San Pellegrino’s estimated Share of Search among sparkling water brands worldwide moved from 4% to 5.1%, and its estimated monthly branded searches moved from 33.1K to 49.5K.
How did search popularity change for sparkling water brands worldwide in August 2026?
3 changes
In August 2026, Schweppes overtook LaCroix to take the highest estimated Share of Search among sparkling water brands worldwide, at 46.6%.
In August 2026, San Pellegrino gained estimated Share of Search among sparkling water brands worldwide, from 4.5% to 5.1%.
In August 2026, LaCroix lost estimated Share of Search among sparkling water brands worldwide, from 49.9% to 31.2%.
How each brand is measured
Brandwave collects information about searches that people make online using LaCroix’s and San Pellegrino’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
LaCroix
1 branded search term
- lacroix
San Pellegrino
1 branded search term
- sanpellegrino
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.