Brandwave

Label Studio vs Roboflow:Which is more popular?

In September 2026, Roboflow had more branded searches than Label Studio among data labelling platforms worldwide. Roboflow had about 135,000 branded searches, while Label Studio had 22,200. Roboflow made up 9.6% of all data labelling platform searches we track, and Label Studio accounted for 1.6%. When we asked ChatGPT and Google AI Overviews about data labelling platforms, Label Studio appeared in all five answers and Roboflow in four. Label Studio was mentioned before Roboflow in every answer.

Among data labelling platforms worldwide in September 2026

Who do people search for more?

Roboflow, about 6 searches for every 1 for Label Studio

Roboflow 135K searchesLabel Studio 22.2K searches

Who does AI mention more?

Label Studio, mentioned in every answer we collected

Label Studio in 5 of 5Roboflow in 4 of 5

Who does AI recommend more?

Label Studio, named ahead of Roboflow in every answer

Label Studio first in 5Roboflow never first

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Top data labelling platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Label Studio appeared in all five answers. Roboflow was mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. Label Studio was listed before Roboflow in every answer.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Label Studio1st
  2. Labelbox2nd
  3. CVAT3rd
  4. SuperAnnotate4th
  5. Encord5th
  6. Roboflow6th
  7. Scale AI7th
  8. Appen8th
  9. Snorkel–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • CVAT5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Label Studio5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Labelbox5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Roboflow4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Scale AI2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Encord2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • SuperAnnotate2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Appen1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Snorkel0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about data labelling platforms

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Is Label Studio or Roboflow more popular in search?

This chart shows how often people search Google for Label Studio and Roboflow by name. Each line represents a brand's share of searches for all nine data labelling platforms we track, month by month, from English-language searches worldwide.

Label Studio and Roboflow among data labelling platforms worldwide, by month

Share of searches by month for Roboflow, Label Studio. The figures are in the table below the chart.

View monthly share of searches table
MonthAppenRoboflowScale AICVATSnorkelLabel StudioLabelboxEncordSuperAnnotate
Oct 202572.7%9.8%9.8%2.4%0.72%2%1.3%0.59%0.59%
Nov 202574%10%8.2%2.5%0.73%2%1.3%0.49%0.73%
Dec 202570.5%11.6%9.5%2.9%0.7%1.9%1.6%0.47%0.85%
Jan 202673.8%10%8.2%2.5%0.9%1.6%1.6%0.49%0.9%
Feb 202671%11.7%7.8%2.3%1.6%1.9%1.9%0.7%1.1%
Mar 202673.1%9.9%8.1%2.4%1.1%2%1.6%0.72%1.1%
Apr 202671.5%11.8%7.9%2.4%1.1%1.9%1.6%0.58%1.3%
May 202672.4%9.8%9.8%2.4%1.1%1.6%1.3%0.59%1.1%
Jun 202669.5%11.5%9.4%2.8%1.3%1.9%1.5%0.84%1.3%
Jul 202672.1%9.7%7.9%2.9%1.6%2%1.3%0.87%1.6%
Aug 202672.4%9.8%8%2.4%2.4%1.6%1.3%0.88%1.3%
Sep 202670.7%9.6%9.6%2.3%2.3%1.6%1.6%1.3%1%

How has the Label Studio and Roboflow comparison changed over the last 12 months?

3 findings

How did search popularity change for data labelling platforms worldwide in September 2026?

2 changes
  1. Estimated monthly branded searches for Label Studio worldwide fell 32.9% over 12 measured months, from 33.1K to 22.2K in September 2026.

  2. Estimated monthly branded searches for Roboflow worldwide fell 18.2% over 12 measured months, from 165K to 135K in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Label Studio’s and Roboflow’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Label Studio

1 branded search term

  • label studio

Roboflow

1 branded search term

  • roboflow

How the Brand Demand Index is measured

Other head-to-heads among data labelling platforms

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