kvCORE vs Sierra Interactive:Which is more popular by branded search?
In August 2026, Sierra Interactive had more branded searches than kvCORE among real estate CRM platforms worldwide. Sierra Interactive was estimated to have 2.4K branded searches compared to kvCORE’s 1.9K, and held a 0.63% Share of Search versus kvCORE’s 0.5%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, kvCORE or Sierra Interactive?
Compare the real estate crm platforms people work with. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Sierra Interactive, kvCORE. The figures are in the table below the chart.
View monthly share of search table
| Month | BoomTown | Follow Up Boss | Wise Agent | Sierra Interactive | kvCORE | LionDesk |
|---|---|---|---|---|---|---|
| Oct 2025 | 45% | 45% | 3.3% | 2.2% | 3.3% | 1.2% |
| Nov 2025 | 50.1% | 40.9% | 3% | 2% | 3% | 1.1% |
| Dec 2025 | 50.2% | 41.1% | 3% | 1.6% | 3% | 1.1% |
| Jan 2026 | 46% | 46% | 2.7% | 1.5% | 2.7% | 0.97% |
| Feb 2026 | 46% | 46% | 2.7% | 1.8% | 2.7% | 0.81% |
| Mar 2026 | 45.9% | 45.9% | 2.7% | 1.8% | 2.7% | 0.99% |
| Apr 2026 | 46.4% | 46.4% | 2.8% | 1.5% | 2.3% | 0.63% |
| May 2026 | 46.9% | 46.9% | 2.3% | 1.5% | 1.8% | 0.63% |
| Jun 2026 | 47% | 47% | 2.3% | 1.5% | 1.5% | 0.56% |
| Jul 2026 | 57% | 38.3% | 1.9% | 1.2% | 1.2% | 0.37% |
| Aug 2026 | 78.5% | 19.3% | 0.94% | 0.63% | 0.5% | 0.19% |
| Sep 2026 | — | — | — | — | — | — |
How has the kvCORE and Sierra Interactive comparison changed over the last 12 months?
3 findings
- The lead changed hands once in the 11 months ending August 2026: Sierra Interactive took it in August 2026.
- Across the 11 months ending August 2026, kvCORE’s estimated Share of Search among real estate CRM platforms worldwide moved from 3.3% to 0.5%, and its estimated monthly branded searches moved from 5.4K to 1.9K.
- Across the 11 months ending August 2026, Sierra Interactive’s estimated Share of Search among real estate CRM platforms worldwide moved from 2.2% to 0.63%, and its estimated monthly branded searches moved from 3.6K to 2.4K.
How did search popularity change for real estate CRM platforms worldwide in August 2026?
2 changes
In August 2026, kvCORE lost estimated Share of Search among real estate CRM platforms worldwide, from 1.2% to 0.5%.
In August 2026, Sierra Interactive lost estimated Share of Search among real estate CRM platforms worldwide, from 1.2% to 0.63%.
How each brand is measured
Brandwave collects information about searches that people make online using kvCORE’s and Sierra Interactive’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
kvCORE
1 branded search term
- kvcore
Sierra Interactive
1 branded search term
- sierra interactive

Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.