KUKKO vs Snap-on:Which is more popular?
In September 2026, Snap-on had more branded searches than KUKKO among gear puller brands worldwide. Snap-on had about 301,000 branded searches, while KUKKO had 9,900. Snap-on made up 44.6% of all gear puller brand searches we track, and KUKKO accounted for 1.5%. When we asked ChatGPT and Google AI Overviews about gear puller brands, KUKKO appeared in three of the five answers and Snap-on in two. KUKKO was mentioned before Snap-on in every answer.
Who do people search for more?
Snap-on, about 30 searches for every 1 for KUKKO
Who does AI mention more?
KUKKO, mentioned in 3 of 5 answers, Snap-on in 2
Who does AI recommend more?
KUKKO, named ahead of Snap-on in every answer
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Top gear puller brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, KUKKO was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Snap-on was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. KUKKO was listed before Snap-on in every answer.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
OTC4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers- KUKKO3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Snap-on2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
GearWrench1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers- Proto1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Craftsman0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about gear puller brands
5 answers
Asked ChatGPT
“Which gear puller brand should I buy?”
Asked ChatGPT
“What are the best gear puller brands?”
Asked ChatGPT
“What's the best gear puller brand for a repair shop?”
Searched Google, AI Overview
“gear puller tools”
Searched Google, AI Overview
“heavy duty gear puller”
- 1OTC
- 1
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is KUKKO or Snap-on more popular in search?
This chart shows how often people search Google for KUKKO and Snap-on by name. Each line represents a brand's share of searches for all six gear puller brands we track, month by month, from English-language searches worldwide.
Share of searches by month for Snap-on, KUKKO. The figures are in the table below the chart.
View monthly share of searches table
| Month | Craftsman | Snap-on | GearWrench | KUKKO | Proto | OTC |
|---|---|---|---|---|---|---|
| Oct 2025 | 39.7% | 48.6% | 8% | 1.3% | 1.6% | 0.76% |
| Nov 2025 | 35.3% | 52.8% | 8.7% | 1.2% | 1.4% | 0.68% |
| Dec 2025 | 44% | 44% | 8.8% | 1.2% | 1.4% | 0.56% |
| Jan 2026 | 43.9% | 43.9% | 8.8% | 1.2% | 1.4% | 0.69% |
| Feb 2026 | 49.5% | 40.5% | 6.7% | 1.1% | 1.3% | 0.93% |
| Mar 2026 | 54.4% | 36.4% | 6% | 1.5% | 1.2% | 0.58% |
| Apr 2026 | 49.6% | 40.6% | 6.7% | 1.1% | 1.3% | 0.65% |
| May 2026 | 49.7% | 40.7% | 6.7% | 1.1% | 1.3% | 0.53% |
| Jun 2026 | 53.8% | 36% | 7.2% | 0.97% | 1.4% | 0.56% |
| Jul 2026 | 54.5% | 36.5% | 6% | 0.98% | 1.5% | 0.57% |
| Aug 2026 | 49.8% | 40.7% | 6.7% | 0.89% | 1.3% | 0.63% |
| Sep 2026 | 44.6% | 44.6% | 7.3% | 1.5% | 1.5% | 0.57% |
How has the KUKKO and Snap-on comparison changed over the last 12 months?
3 findings
- Snap-on was ahead of KUKKO in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, KUKKO’s share of searches among gear puller brands worldwide moved from 1.3% to 1.5%, and its estimated monthly branded searches moved from 8.1K to 9.9K.
- Across the 12 months ending September 2026, Snap-on’s share of searches among gear puller brands worldwide moved from 48.6% to 44.6%, and its estimated monthly branded searches held steady at 301K.
How did search popularity change for gear puller brands worldwide in September 2026?
2 changes
In September 2026, KUKKO overtook Proto to rank 4th among gear puller brands worldwide, with 1.5% of the searches.
In September 2026, Snap-on gained share of searches among gear puller brands worldwide, from 40.7% to 44.6%.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using KUKKO’s and Snap-on’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
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