Brandwave

Koyfin vs Zacks:Which is more popular?

In September 2026, Zacks had more branded searches than Koyfin among stock research platforms worldwide. Zacks had about 90,500 branded searches, while Koyfin had 49,500. Zacks made up 0.41% of all stock research platform searches we track, and Koyfin accounted for 0.23%. When we asked ChatGPT and Google AI Overviews about stock research platforms, Koyfin appeared in three of the five answers and Zacks in none.

Among stock research platforms worldwide in September 2026

Who do people search for more?

Zacks, about 83% more searches than Koyfin

Zacks 90.5K searchesKoyfin 49.5K searches

Who does AI mention more?

Koyfin, mentioned in 3 of 5 answers, Zacks in 0

Koyfin in 3 of 5Zacks in 0 of 5

Who does AI recommend more?

Koyfin, the only one of the two named

Koyfin first in 3Zacks never named

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Top stock research platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Koyfin was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Zacks did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Seeking Alpha1st
  2. TradingView2nd
  3. Morningstar3rd
  4. Koyfin4th
  5. Finviz5th
  6. Stock Rover6th
  7. Simply Wall St7th
  8. Zacks–
  9. TipRanks–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • TradingView5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Seeking Alpha4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Finviz3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Morningstar3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Koyfin3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Stock Rover2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Simply Wall St1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Zacks0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • TipRanks0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about stock research platforms

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is Koyfin or Zacks more popular in search?

This chart shows how often people search Google for Koyfin and Zacks by name. Each line represents a brand's share of searches for all nine stock research platforms we track, month by month, from English-language searches worldwide.

Koyfin and Zacks among stock research platforms worldwide, by month

Share of searches by month for Zacks, Koyfin. The figures are in the table below the chart.

View monthly share of searches table
MonthTradingViewFinvizMorningstarSeeking AlphaZacksKoyfinSimply Wall StTipRanksStock Rover
Oct 202590.6%4.4%2%1.3%0.73%0.27%0.27%0.33%0.04%
Nov 202589.8%4.5%2.4%1.6%0.73%0.27%0.33%0.33%0.04%
Dec 202590.9%3.7%2.5%1.4%0.74%0.27%0.27%0.27%0.04%
Jan 202691.4%3.7%2%1.4%0.6%0.27%0.33%0.33%0.04%
Feb 202691.6%3.7%2%1.4%0.49%0.27%0.27%0.27%0.03%
Mar 202690.5%4.4%2%1.6%0.49%0.33%0.27%0.27%0.03%
Apr 202690.3%4.5%2%1.6%0.6%0.33%0.27%0.4%0.03%
May 202690.2%4.5%2%1.6%0.6%0.33%0.33%0.4%0.04%
Jun 202692.2%3.7%1.7%1.1%0.5%0.27%0.22%0.27%0.02%
Jul 202693.4%3.1%1.4%0.93%0.5%0.23%0.19%0.23%0.02%
Aug 202692.3%3.7%1.7%1.1%0.5%0.22%0.22%0.27%0.02%
Sep 202692.9%3.7%1.4%0.93%0.41%0.23%0.18%0.18%0.02%

How has the Koyfin and Zacks comparison changed over the last 12 months?

3 findings
  • Zacks was ahead of Koyfin in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Koyfin’s share of searches among stock research platforms worldwide moved from 0.27% to 0.23%, and its estimated monthly branded searches moved from 60.5K to 49.5K.
  • Across the 12 months ending September 2026, Zacks’ share of searches among stock research platforms worldwide moved from 0.73% to 0.41%, and its estimated monthly branded searches moved from 165K to 90.5K.

How did search popularity change for stock research platforms worldwide in September 2026?

2 changes
  1. In September 2026, Koyfin rose from 7th to 6th among stock research platforms worldwide.

  2. Estimated monthly branded searches for Zacks worldwide fell 45.2% over 12 measured months, from 165K to 90.5K in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Koyfin’s and Zacks’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Koyfin

1 branded search term

  • koyfin

Zacks

1 branded search term

  • zacks

How the Brand Demand Index is measured

Other head-to-heads among stock research platforms

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