Klaviyo vs Textedly:Which is more popular?
In September 2026, Klaviyo had more branded searches than Textedly among SMS marketing platforms worldwide. Klaviyo had about 304,000 branded searches, while Textedly had 6,600. Klaviyo made up 31.2% of all SMS marketing platform searches we track, and Textedly accounted for 0.68%. When we asked ChatGPT and Google AI Overviews about SMS marketing platforms, Klaviyo appeared in four of the five answers and Textedly in one. Klaviyo was mentioned before Textedly in four out of five answers.
Who do people search for more?
Klaviyo, about 46 searches for every 1 for Textedly
Who does AI mention more?
Klaviyo, mentioned in 4 of 5 answers, Textedly in 1
Who does AI recommend more?
Klaviyo, named ahead of Textedly in 4 of 5 answers
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Top SMS marketing platforms in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Klaviyo was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Textedly was mentioned in one out of five: not in any of the three ChatGPT answers, but in one of the two Google AI Overviews. Klaviyo was listed before Textedly in four out of five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
SimpleTexting1st
Klaviyo2nd
SlickText3rd- Postscript4th
EZ Texting5th
Attentive6th- Textla7th
Textmagic8th
Twilio9th
Textedly10th
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
SimpleTexting5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Klaviyo4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
EZ Texting4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Attentive4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers- Postscript3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
SlickText3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Twilio2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers- Textla2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Textmagic1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Textedly1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
See every answer about SMS marketing platforms
5 answers
Asked ChatGPT
“Which SMS marketing platform should I use?”
Asked ChatGPT
“What are the best SMS marketing platforms?”
Asked ChatGPT
“What's the best SMS marketing platform for text campaigns?”
Searched Google, AI Overview
“sms marketing platform”
Searched Google, AI Overview
“text campaign software”
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is Klaviyo or Textedly more popular in search?
This chart shows how often people search Google for Klaviyo and Textedly by name. Each line represents a brand's share of searches for all ten SMS marketing platforms we track, month by month, from English-language searches worldwide.
Share of searches by month for Klaviyo, Textedly. The figures are in the table below the chart.
View monthly share of searches table
| Month | Twilio | Klaviyo | Postscript | SimpleTexting | Textmagic | EZ Texting | Textedly | SlickText | Textla | Attentive |
|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 60.1% | 27.3% | 4.4% | 2% | 2.4% | 1.6% | 0.88% | 0.72% | 0.32% | 0.22% |
| Nov 2025 | 55.8% | 30.9% | 5% | 2.3% | 2.5% | 1.5% | 0.82% | 0.67% | 0.29% | 0.22% |
| Dec 2025 | 54.1% | 29.9% | 6% | 2.7% | 3% | 1.8% | 0.97% | 0.97% | 0.35% | 0.25% |
| Jan 2026 | 55.3% | 30.6% | 5% | 2.7% | 2.3% | 1.8% | 0.99% | 0.81% | 0.29% | 0.25% |
| Feb 2026 | 56.4% | 31.2% | 4.2% | 2.3% | 2.3% | 1.5% | 0.83% | 0.68% | 0.37% | 0.22% |
| Mar 2026 | 60.4% | 27.4% | 4.4% | 2% | 2% | 1.6% | 0.89% | 0.73% | 0.32% | 0.2% |
| Apr 2026 | 61.1% | 27.6% | 3.7% | 2% | 2.1% | 1.6% | 0.73% | 0.73% | 0.26% | 0.19% |
| May 2026 | 61.5% | 27.8% | 3.7% | 2% | 1.7% | 1.4% | 0.74% | 0.6% | 0.4% | 0.19% |
| Jun 2026 | 61.6% | 27.8% | 3.7% | 2% | 1.7% | 1.4% | 0.6% | 0.6% | 0.33% | 0.2% |
| Jul 2026 | 62.3% | 28.1% | 3.1% | 2.1% | 1.7% | 1.1% | 0.61% | 0.61% | 0.27% | 0.19% |
| Aug 2026 | 61.3% | 27.7% | 4.5% | 2% | 1.7% | 1.1% | 0.6% | 0.6% | 0.33% | 0.15% |
| Sep 2026 | 56.5% | 31.2% | 5.1% | 2.3% | 1.9% | 1.2% | 0.68% | 0.55% | 0.37% | 0.17% |
How has the Klaviyo and Textedly comparison changed over the last 12 months?
3 findings
- Klaviyo was ahead of Textedly in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Klaviyo’s share of searches among SMS marketing platforms worldwide moved from 27.3% to 31.2%, and its estimated monthly branded searches moved from 306K to 304K.
- Across the 12 months ending September 2026, Textedly’s share of searches among SMS marketing platforms worldwide moved from 0.88% to 0.68%, and its estimated monthly branded searches moved from 9.9K to 6.6K.
How did search popularity change for SMS marketing platforms worldwide in September 2026?
2 changes

In September 2026, Klaviyo gained share of searches among SMS marketing platforms worldwide, from 27.7% to 31.2%.

In September 2026, Textedly rose from 8th to 7th among SMS marketing platforms worldwide.
How are branded searches counted?
7 search terms
Brandwave collects information about searches that people make online using Klaviyo’s and Textedly’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among SMS marketing platforms

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