King & McGaw vs Poster Store:Which is more popular by branded search?
In August 2026, Poster Store had more branded searches than King & McGaw among wall art brands worldwide. Poster Store was estimated to have 74K branded searches compared to King & McGaw’s 12.1K, and held a 0.36% Share of Search versus King & McGaw’s 0.06%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, King & McGaw or Poster Store?
Compare the wall art brands shoppers choose between. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Poster Store, King & McGaw. The figures are in the table below the chart.
View monthly share of search table
| Month | Etsy | Poster Store | Society6 | Desenio | King & McGaw | Juniqe |
|---|---|---|---|---|---|---|
| Oct 2025 | 99% | 0.44% | 0.36% | 0.11% | 0.07% | <0.01% |
| Nov 2025 | 99% | 0.44% | 0.36% | 0.11% | 0.06% | <0.01% |
| Dec 2025 | 99.2% | 0.29% | 0.36% | 0.07% | 0.06% | <0.01% |
| Jan 2026 | 98.9% | 0.44% | 0.44% | 0.11% | 0.07% | <0.01% |
| Feb 2026 | 99% | 0.44% | 0.36% | 0.13% | 0.09% | <0.01% |
| Mar 2026 | 99.1% | 0.36% | 0.36% | 0.13% | 0.07% | <0.01% |
| Apr 2026 | 99.1% | 0.36% | 0.36% | 0.11% | 0.07% | <0.01% |
| May 2026 | 99.3% | 0.29% | 0.29% | 0.07% | 0.05% | <0.01% |
| Jun 2026 | 99.2% | 0.3% | 0.36% | 0.09% | 0.06% | <0.01% |
| Jul 2026 | 99.1% | 0.36% | 0.36% | 0.11% | 0.06% | <0.01% |
| Aug 2026 | 99.1% | 0.36% | 0.36% | 0.11% | 0.06% | <0.01% |
| Sep 2026 | — | — | — | — | — | — |
How has the King & McGaw and Poster Store comparison changed over the last 12 months?
3 findings
- Poster Store was ahead of King & McGaw in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, King & McGaw’s estimated Share of Search among wall art brands worldwide moved from 0.07% to 0.06%, and its estimated monthly branded searches moved from 14.8K to 12.1K.
- Across the 11 months ending August 2026, Poster Store’s estimated Share of Search among wall art brands worldwide moved from 0.44% to 0.36%, and its estimated monthly branded searches moved from 90.5K to 74K.
How did search popularity change for wall art brands worldwide in August 2026?
2 changes
Estimated monthly branded searches for King & McGaw worldwide fell 18.2% over 11 measured months, from 14.8K to 12.1K in August 2026.
Estimated monthly branded searches for Poster Store worldwide fell 18.2% over 11 measured months, from 90.5K to 74K in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using King & McGaw’s and Poster Store’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
King & McGaw
1 branded search term
- king and mcgaw
Poster Store
1 branded search term
- poster store

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