Brandwave

Kala vs Ohana:Which is more popular by branded search?

In August 2026, Kala had more branded searches than Ohana among ukuleles worldwide. Kala was estimated to have 201K branded searches compared to Ohana’s 1.9K, and held an 84.6% Share of Search versus Ohana’s 0.8%. These are worldwide searches for English-language branded terms.

Share of Search among ukuleles worldwide in August 2026Which is more popular in search, Kala or Ohana?
Kala84.6%201K searches
vs
Ohana0.8%1.9K searches

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Which is more popular in search, Kala or Ohana?

Compare the ukuleles shoppers choose between. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Kala and Ohana among ukuleles worldwide, by month

Share of Search by month for Kala, Ohana. The figures are in the table below the chart.

View monthly share of search table
MonthKalaLanikaiFlightCordobaEnyaOhana
Oct 202585.9%7.7%2.8%1.2%1.5%0.81%
Nov 202585.7%7.7%2.8%1.2%1.5%1%
Dec 202583%9.2%3.3%1.5%1.8%1.2%
Jan 202682.5%11.1%2.7%1.2%1.5%0.99%
Feb 202684.8%9.4%2.3%1%1.5%1%
Mar 202685.6%9.4%1.9%1%1.3%0.84%
Apr 202687.4%7.9%1.9%0.85%1.3%0.67%
May 202687.2%7.9%1.9%1%1.3%0.67%
Jun 202687.2%7.9%1.9%1%1.3%0.67%
Jul 202684.8%9.4%2.3%1.2%1.5%0.8%
Aug 202684.6%9.3%2.3%1.5%1.5%0.8%
Sep 2026——————

How has the Kala and Ohana comparison changed over the last 12 months?

  • Kala was ahead of Ohana in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Kala’s estimated Share of Search among ukuleles worldwide moved from 85.9% to 84.6%, and its estimated monthly branded searches held steady at 201K.
  • Across the 11 months ending August 2026, Ohana’s estimated Share of Search among ukuleles worldwide moved from 0.81% to 0.8%, and its estimated monthly branded searches held steady at 1.9K.

How did search popularity change for ukuleles worldwide in August 2026?

Neither Kala nor Ohana moved beyond provider rounding among ukuleles in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Kala’s and Ohana’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Kala

1 branded search term

  • kala

Ohana

1 branded search term

  • ohana ukulele

How the Brand Demand Index is measured

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Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.