Brandwave

Jura vs Oxo:Which is searched more?

In September 2026, Jura had more branded searches than Oxo among coffee maker brands worldwide. Jura was estimated to have 301K branded searches compared to Oxo’s 110K, and held a 6% Share of Search versus Oxo’s 2.2%. These are worldwide searches for English-language branded terms.

Share of Search among coffee maker brands worldwide in September 2026Which is more popular in search, Jura or Oxo?
Jura6%301K searches
vs
Oxo2.2%110K searches

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Which is more popular in search, Jura or Oxo?

Compare the coffee maker brands brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Jura and Oxo among coffee maker brands worldwide, by month

Share of Search by month for Jura, Oxo. The figures are in the table below the chart.

View monthly share of search table
MonthNespressoSmegJuraBrevilleCuisinartOxoBraunMiele
Oct 202566.5%18.1%6%2.7%4%2.7%0.01%0.02%
Nov 202570.2%15.6%4.2%3.5%4.2%2.3%0.01%0.02%
Dec 202566.3%17.7%4.9%4%4.9%2.2%0.02%0.02%
Jan 202662.5%20.4%6.9%3.1%4.6%2.5%0.02%0.02%
Feb 202667.5%18.1%6.1%2.7%3.3%2.2%0.02%0.02%
Mar 202667.1%18%6%2.7%4%2.2%0.02%0.02%
Apr 202669.6%15.5%6.3%2.8%3.4%2.3%0.03%0.02%
May 202669.1%15.4%6.2%2.8%4.1%2.3%0.03%0.02%
Jun 202671.5%13.3%6.4%2.9%3.5%2.4%0.03%0.02%
Jul 202663.7%17.4%8.6%3.1%4.7%2.6%0.03%0.02%
Aug 202668%15.5%7.5%2.7%4.1%2.2%0.03%0.02%
Sep 202666.9%18.2%6%3.3%3.3%2.2%0.03%0.02%

How has the Jura and Oxo comparison changed over the last 12 months?

  • Jura was ahead of Oxo in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Jura’s estimated Share of Search among coffee maker brands worldwide held steady at 6%, and its estimated monthly branded searches held steady at 301K.
  • Across the 12 months ending September 2026, Oxo’s estimated Share of Search among coffee maker brands worldwide moved from 2.7% to 2.2%, and its estimated monthly branded searches moved from 135K to 110K.

How did search popularity change for coffee maker brands worldwide in September 2026?

  1. In September 2026, Jura lost estimated Share of Search among coffee maker brands worldwide, from 7.5% to 6%.

  2. Estimated monthly branded searches for Oxo worldwide fell 18.5% over 12 measured months, from 135K to 110K in September 2026.

Other head-to-heads among coffee maker brands

How each brand is measured

Brandwave collects information about searches that people make online using Jura’s and Oxo’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Jura

1 branded search term

  • jura

Oxo

2 branded search terms

  • oxo
  • oxo soup

How the Brand Demand Index is measured

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