Jumbo vs Orange:Which is searched more?
In September 2026, Jumbo had more branded searches than Orange among glow Sticks brands worldwide. Jumbo was estimated to have 9.1M branded searches compared to Orange’s 7.5M, and held a 28.8% Share of Search versus Orange’s 23.7%. These are worldwide searches for English-language branded terms.
Follow Jumbo vs Orange and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Which is more popular in search, Jumbo or Orange?
Compare the glow sticks brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Jumbo, Orange. The figures are in the table below the chart.
View monthly share of search table
| Month | Disney+ | Jumbo | Orange | MINI | Giant | Blue | 100% |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 45.6% | 25.1% | 25.2% | 3.4% | 0.45% | 0.3% | 0.02% |
| Nov 2025 | 45.6% | 25.1% | 25.2% | 3.4% | 0.37% | 0.35% | 0.02% |
| Dec 2025 | 43.3% | 28.9% | 23.9% | 3.2% | 0.35% | 0.34% | 0.02% |
| Jan 2026 | 47.8% | 21.5% | 26.4% | 3.5% | 0.39% | 0.38% | 0.02% |
| Feb 2026 | 45.2% | 24.9% | 25% | 4.1% | 0.45% | 0.36% | 0.03% |
| Mar 2026 | 45.6% | 25.1% | 25.2% | 3.3% | 0.45% | 0.3% | 0.04% |
| Apr 2026 | 42.8% | 28.8% | 23.6% | 3.8% | 0.63% | 0.29% | 0.04% |
| May 2026 | 42.8% | 28.8% | 23.6% | 3.8% | 0.63% | 0.28% | 0.04% |
| Jun 2026 | 42.8% | 28.8% | 23.7% | 3.8% | 0.52% | 0.28% | 0.05% |
| Jul 2026 | 42.8% | 28.8% | 23.6% | 3.8% | 0.52% | 0.33% | 0.04% |
| Aug 2026 | 47.8% | 26.3% | 21.6% | 3.5% | 0.47% | 0.31% | 0.03% |
| Sep 2026 | 42.9% | 28.8% | 23.7% | 3.8% | 0.43% | 0.28% | 0.03% |
How has the Jumbo and Orange comparison changed over the last 12 months?
3 findings
- The lead changed hands 3 times in the 12 months ending September 2026: Jumbo took it in December 2025, Orange took it in January 2026, Jumbo took it in April 2026.
- Across the 12 months ending September 2026, Jumbo’s estimated Share of Search among glow Sticks brands worldwide moved from 25.1% to 28.8%, and its estimated monthly branded searches held steady at 9.1M.
- Across the 12 months ending September 2026, Orange’s estimated Share of Search among glow Sticks brands worldwide moved from 25.2% to 23.7%, and its estimated monthly branded searches moved from 9.2M to 7.5M.
How did search popularity change for glow Sticks brands worldwide in September 2026?
2 changes

In September 2026, Jumbo gained estimated Share of Search among glow Sticks brands worldwide, from 26.3% to 28.8%.

In September 2026, Orange gained estimated Share of Search among glow Sticks brands worldwide, from 21.6% to 23.7%.
Other head-to-heads among glow Sticks brands
How each brand is measured
Brandwave collects information about searches that people make online using Jumbo’s and Orange’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.