InLinks vs WordLift:Which is more popular by branded search?
In August 2026, WordLift had more branded searches than InLinks among schema markup tools worldwide. WordLift was estimated to have 770 branded searches compared to InLinks’ 30, and held a 42.1% Share of Search versus InLinks’ 1.6%. Worldwide · English terms: these are worldwide searches for English-language branded terms.
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Which is more popular in search, InLinks or WordLift?
Compare services and tools used to create and manage structured data markup for websites. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for WordLift, InLinks. The figures are in the table below the chart.
View monthly share of search table
| Month | Schema Pro | WordLift | InLinks | Schema App | WPSSO |
|---|---|---|---|---|---|
| Oct 2025 | 48.5% | 47.7% | 1.1% | 1.3% | 1.3% |
| Nov 2025 | 51.8% | 44.4% | 0.88% | 1.5% | 1.5% |
| Dec 2025 | 48.5% | 48.2% | 0.99% | 1.3% | 0.99% |
| Jan 2026 | 48.2% | 47.9% | 1.3% | 1.3% | 1.3% |
| Feb 2026 | 48.8% | 48.5% | 1% | 0.66% | 1% |
| Mar 2026 | 49.7% | 46.6% | 1% | 1.7% | 1% |
| Apr 2026 | 48% | 49% | 0.98% | 0.98% | 0.98% |
| May 2026 | 40.6% | 56.6% | 1.1% | 1.1% | 0.71% |
| Jun 2026 | 49.6% | 46.9% | 1.3% | 0.89% | 1.3% |
| Jul 2026 | 51.9% | 44.4% | 1.4% | 0.93% | 1.4% |
| Aug 2026 | 53% | 42.1% | 1.6% | 1.6% | 1.6% |
| Sep 2026 | — | — | — | — | — |
How has the InLinks and WordLift comparison changed over the last 12 months?
3 findings
- WordLift was ahead of InLinks in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, InLinks’ estimated Share of Search among schema markup tools worldwide moved from 1.1% to 1.6%, and its estimated monthly branded searches moved from 40 to 30.
- Across the 11 months ending August 2026, WordLift’s estimated Share of Search among schema markup tools worldwide moved from 47.7% to 42.1%, and its estimated monthly branded searches moved from 1.8K to 770.
How did search popularity change for schema markup tools worldwide in August 2026?
2 changes
In August 2026, WordLift lost estimated Share of Search among schema markup tools worldwide, from 44.4% to 42.1%.
InLinks’ estimated Share of Search among schema markup tools worldwide has gained ground for 3 months in a row, from 1.1% to 1.6% in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using InLinks’ and WordLift’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
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