Incase vs MOSISO:Which is more popular?
In September 2026, Incase had more branded searches than MOSISO among laptop case brands worldwide. Incase had about 90,500 branded searches, while MOSISO had 4,920. Incase made up 6% of all laptop case brand searches we track, and MOSISO accounted for 0.33%. When we asked ChatGPT and Google AI Overviews about laptop case brands, Incase and MOSISO each appeared in two of the five answers. Incase was mentioned before MOSISO in every answer that named either.
Who do people search for more?
Incase, about 18 searches for every 1 for MOSISO
Who does AI mention more?
Both were mentioned in 2 of 5 answers.
Who does AI recommend more?
Incase, named ahead of MOSISO in 2 of 2 answers
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Top laptop case brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Incase and MOSISO were each mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Incase was listed before MOSISO in every answer that named either.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Thule4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
tomtoc4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Bellroy2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Pelican2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers- Incase2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- MOSISO2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Tumi0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about laptop case brands
5 answers
Asked ChatGPT
“Which laptop case brand should I buy?”
Asked ChatGPT
“What are the best laptop case brands?”
Asked ChatGPT
“What's the best laptop case brand for protecting a laptop?”
Searched Google, AI Overview
“best laptop case”
Searched Google, AI Overview
“protective laptop case”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is Incase or MOSISO more popular in search?
This chart shows how often people search Google for Incase and MOSISO by name. Each line represents a brand's share of searches for all seven laptop case brands we track, month by month, from English-language searches worldwide.
Share of searches by month for Incase, MOSISO. The figures are in the table below the chart.
View monthly share of searches table
| Month | Tumi | Thule | Bellroy | Pelican | Incase | tomtoc | MOSISO |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 45.5% | 20.1% | 13.4% | 9.1% | 7.3% | 4.3% | 0.29% |
| Nov 2025 | 47.4% | 21% | 14% | 7.8% | 5.2% | 4.4% | 0.25% |
| Dec 2025 | 47.7% | 21.1% | 14.1% | 7.9% | 5.2% | 3.7% | 0.29% |
| Jan 2026 | 41.8% | 27.6% | 12.3% | 8.4% | 5.6% | 4% | 0.32% |
| Feb 2026 | 46.6% | 21.1% | 11.6% | 9.6% | 6.3% | 4.5% | 0.32% |
| Mar 2026 | 42.4% | 23.5% | 12.8% | 8.8% | 7% | 5% | 0.49% |
| Apr 2026 | 43.5% | 24.1% | 13.1% | 9% | 5.9% | 4.2% | 0.26% |
| May 2026 | 41.4% | 27.4% | 12.2% | 8.3% | 5.5% | 4.8% | 0.34% |
| Jun 2026 | 42.9% | 23.8% | 13% | 8.8% | 5.8% | 5.4% | 0.26% |
| Jul 2026 | 41.4% | 27.4% | 12.2% | 8.3% | 5.5% | 4.9% | 0.25% |
| Aug 2026 | 42.7% | 22.8% | 15.2% | 8.5% | 5.6% | 5% | 0.31% |
| Sep 2026 | 45.9% | 20% | 13.4% | 9.1% | 6% | 5.3% | 0.33% |
How has the Incase and MOSISO comparison changed over the last 12 months?
3 findings
- Incase was ahead of MOSISO in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Incase’s share of searches among laptop case brands worldwide moved from 7.3% to 6%, and its estimated monthly branded searches moved from 110K to 90.5K.
- Across the 12 months ending September 2026, MOSISO’s share of searches among laptop case brands worldwide moved from 0.29% to 0.33%, and its estimated monthly branded searches moved from 4.3K to 4.9K.
How did search popularity change for laptop case brands worldwide in September 2026?
2 changes
How are branded searches counted?
4 search terms
Brandwave collects information about searches that people make online using Incase’s and MOSISO’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among laptop case brands
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