Brandwave

iGaging vs Mahr:Which is searched more?

In September 2026, Mahr had more branded searches than iGaging among micrometer brands worldwide. Mahr had about 33,400 branded searches, while iGaging had 1,900. Mahr made up 14% of all micrometer brand searches we track, and iGaging accounted for 0.8%. These are worldwide searches for English-language branded terms.

Share of searches among micrometer brands worldwide in September 2026Is iGaging or Mahr more popular in search?
iGaging0.8%1.9K searches
vs
Mahr14%33.4K searches

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Is iGaging or Mahr more popular in search?

Compare the micrometer brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

iGaging and Mahr among micrometer brands worldwide, by month

Share of searches by month for Mahr, iGaging. The figures are in the table below the chart.

View monthly share of searches table
MonthFowlerMitutoyoMahrStarrettSealeyiGagingMoore & WrightDraper
Oct 202540.1%33%10%9.9%5.4%1.1%0.47%0.01%
Nov 202536.3%36.3%11%8.9%5.9%1.2%0.52%0.01%
Dec 202549.2%27%9.9%8.1%4.4%1.1%0.36%0.01%
Jan 202640.9%33.6%10.2%8.3%5.5%1.1%0.48%<0.01%
Feb 202636.8%30.1%16.6%9%6%0.98%0.53%0.02%
Mar 202640.1%33%12.1%8.1%5.4%0.87%0.47%<0.01%
Apr 202643.7%29.4%10.9%8.8%5.9%0.95%0.4%0.02%
May 202643.7%29.4%10.9%8.8%5.9%0.95%0.4%0.02%
Jun 202638.9%31.8%11.8%9.5%6.4%1%0.56%0.01%
Jul 202639%31.9%11.8%9.6%6.4%0.82%0.56%<0.01%
Aug 202637.2%30.4%16.8%9.1%5%0.99%0.53%<0.01%
Sep 202638%31.1%14%9.3%6.2%0.8%0.55%0.02%

How has the iGaging and Mahr comparison changed over the last 12 months?

3 findings
  • Mahr was ahead of iGaging in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, iGaging’s share of searches among micrometer brands worldwide moved from 1.1% to 0.8%, and its estimated monthly branded searches moved from 2.9K to 1.9K.
  • Across the 12 months ending September 2026, Mahr’s share of searches among micrometer brands worldwide moved from 10% to 14%, and its estimated monthly branded searches moved from 27.4K to 33.4K.

How did search popularity change for micrometer brands worldwide in September 2026?

2 changes
  1. In September 2026, Mahr lost share of searches among micrometer brands worldwide, from 16.8% to 14%.

  2. Estimated monthly branded searches for iGaging worldwide fell 34.5% over 12 measured months, from 2.9K to 1.9K in September 2026.

How are branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using iGaging’s and Mahr’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

iGaging

1 branded search term

  • igaging

Mahr

2 branded search terms

  • mahr
  • mahr caliper

How the Brand Demand Index is measured

Other head-to-heads among micrometer brands

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