Brandwave

Hyundai vs Mahindra:Which is more popular?

In September 2026, Hyundai had more branded searches than Mahindra among car brands worldwide. Hyundai had about 6.1 million branded searches, while Mahindra had 673,000. Hyundai made up 3.2% of all car brand searches we track, and Mahindra accounted for 0.35%. When we asked ChatGPT and Google AI Overviews about car brands, Hyundai appeared in four of the five answers and Mahindra in none.

Among car brands worldwide in September 2026

Who do people search for more?

Hyundai, about 9 searches for every 1 for Mahindra

Hyundai 6.1M searchesMahindra 673K searches

Who does AI mention more?

Hyundai, mentioned in 4 of 5 answers, Mahindra in 0

Hyundai in 4 of 5Mahindra in 0 of 5

Who does AI recommend more?

Hyundai, the only one of the two named

Hyundai first in 4Mahindra never named

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Top car brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Hyundai was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Mahindra did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Toyota1st
  2. Honda2nd
  3. Mazda3rd
  4. Hyundai4th
  5. BMW5th
  6. Tesla6th
  7. Ford7th
  8. Porsche8th
  9. Volkswagen9th
  10. +6 more
  11. Mahindra–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Honda5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Toyota5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Hyundai4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Mazda4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Tesla3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • BMW2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Kia2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Porsche2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Volkswagen1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Mahindra0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

+6 more

See every answer about car brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 19, 2026.

Is Hyundai or Mahindra more popular in search?

This chart shows how often people search Google for Hyundai and Mahindra by name. Each line represents a brand's share of searches for all 85 car brands we track, month by month, from English-language searches worldwide.

Hyundai and Mahindra among car brands worldwide, by month

Share of searches by month for Hyundai, Mahindra. The figures are in the table below the chart.

View monthly share of searches table
MonthHondaToyotaBMWTeslaVolkswagenMercedes-BenzBYDHyundaiKiaPorscheAudiFordLamborghiniFerrariMazdaMahindra
Oct 20255.7%5.4%5.4%4.4%4.4%5%3%3.6%2.4%3%2.4%2.4%2.4%2%1.6%0.4%
Nov 20255.8%5.8%4.7%3.9%4.7%5.3%3.2%3.9%2.1%3.2%2.1%2.6%2.1%1.7%1.7%0.43%
Dec 20256%5.9%4.9%4%4.9%5.4%2.7%3.3%2.2%3.3%2.2%2.7%2.2%1.8%1.8%0.36%
Jan 20265.8%6.5%5.3%3.6%4.4%4.9%3.6%3.6%2.4%2.9%2.4%2.4%2%1.6%2%0.4%
Feb 20266.2%6.1%5%4.1%5%4.6%3.4%3.4%2.7%2.7%2.7%2.2%2.2%1.8%1.8%0.37%
Mar 20265.9%5.5%5.5%3.7%4.5%5%3.7%3.7%2.5%3%2.5%2.5%2%1.6%1.6%0.33%
Apr 20266.1%5.6%4.6%4.6%4.6%5.2%3.8%3.1%2.5%3.1%2.1%2.1%2.1%1.7%1.7%0.28%
May 20266.2%5.7%4.7%3.8%4.7%5.2%3.8%3.1%2.6%3.1%2.1%2.1%2.1%2.1%1.7%0.34%
Jun 20266.3%6.2%5.1%4.2%4.2%4.7%3.4%3.4%2.3%2.8%2.3%2.3%2.3%1.9%1.9%0.31%
Jul 20266.3%6.2%5.1%4.2%5.1%4.7%3.4%3.4%2.3%2.8%2.3%2.3%1.9%1.5%1.9%0.38%
Aug 20266.1%5.9%4.9%4%4.9%4.5%3.3%3.3%2.7%2.7%2.2%2.2%2.2%1.8%1.8%0.36%
Sep 20265.9%5.9%4.8%4.8%4.8%4.4%3.9%3.2%2.6%2.6%2.2%2.2%2.2%1.8%1.8%0.35%

How has the Hyundai and Mahindra comparison changed over the last 12 months?

3 findings
  • Hyundai was ahead of Mahindra in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Hyundai’s share of searches among car brands worldwide moved from 3.6% to 3.2%, and its estimated monthly branded searches moved from 7.5M to 6.1M.
  • Across the 12 months ending September 2026, Mahindra’s share of searches among car brands worldwide moved from 0.4% to 0.35%, and its estimated monthly branded searches moved from 823K to 673K.

How did search popularity change for car brands worldwide in September 2026?

2 changes
  1. Estimated monthly branded searches for Mahindra worldwide fell 18.2% over 12 measured months, from 823K to 673K in September 2026.

  2. Estimated monthly branded searches for Hyundai worldwide fell 18.2% over 12 measured months, from 7.5M to 6.1M in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Hyundai’s and Mahindra’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Hyundai

1 branded search term

  • hyundai

Mahindra

1 branded search term

  • mahindra

How the Brand Demand Index is measured

Other head-to-heads among car brands

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