Husky vs Stanley:Which is more popular by branded search?

Name: Husky vs Stanley: Which is more popular by branded search?
Creator: Brandwave
License: https://creativecommons.org/licenses/by/4.0/

In August 2026, Husky had more branded searches than Stanley among tool chest brands worldwide. Husky was estimated to have 14.8K branded searches compared to Stanley’s 720, and held a 0.58% Share of Search versus Stanley’s 0.03%. These are worldwide searches for English-language branded terms.

Share of Search among tool chest brands worldwide in August 2026Which is more popular in search, Husky or Stanley?

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Which is more popular in search, Husky or Stanley?

Compare the tool chest brands shoppers choose between. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Husky and Stanley among tool chest brands worldwide, by month

Month	Milwaukee	DeWalt	Husky	Beta	Kennedy	Stanley
Oct 2025	76%	22.8%	0.61%	0.41%	0.06%	0.02%
Nov 2025	72.3%	26.5%	0.72%	0.39%	0.06%	0.02%
Dec 2025	72.3%	26.6%	0.72%	0.32%	0.04%	0.02%
Jan 2026	72.2%	26.5%	0.71%	0.48%	0.06%	0.03%
Feb 2026	72.3%	26.6%	0.58%	0.48%	0.06%	0.02%
Mar 2026	72.2%	26.5%	0.71%	0.48%	0.06%	0.03%
Apr 2026	72.3%	26.6%	0.58%	0.39%	0.06%	0.03%
May 2026	72.1%	26.5%	0.58%	0.71%	0.06%	0.02%
Jun 2026	72.3%	26.6%	0.59%	0.39%	0.05%	0.02%
Jul 2026	76%	22.9%	0.61%	0.41%	0.07%	0.02%
Aug 2026	72.3%	26.6%	0.58%	0.39%	0.06%	0.03%
Sep 2026	—	—	—	—	—	—

How has the Husky and Stanley comparison changed over the last 12 months?

3 findings

Husky was ahead of Stanley in every measured month of the 11 months ending August 2026.
Across the 11 months ending August 2026, Husky’s estimated Share of Search among tool chest brands worldwide moved from 0.61% to 0.58%, and its estimated monthly branded searches moved from 18.1K to 14.8K.
Across the 11 months ending August 2026, Stanley’s estimated Share of Search among tool chest brands worldwide moved from 0.02% to 0.03%, and its estimated monthly branded searches held steady at 720.

How did search popularity change for tool chest brands worldwide in August 2026?

1 change

Estimated monthly branded searches for Husky worldwide fell 18.2% over 11 measured months, from 18.1K to 14.8K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Husky’s and Stanley’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.